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New Patients Internet Marketing
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Does your practice serve elderly patients, or those who are caregivers to an elderly person? No matter your practice specialty, chances are the answer to that is yes.   The first step in understanding how you can be a resource to them, is understanding what they need and the pressures they face. 

This article from +Assisted Living Directory  outlines a piece of the enormity that caregivers face in navigating the maze of Medicaid and Waivers..it is written with Colorado as the subject, but similar questions and obstacles apply all over. Read more here: http://www.assisted-living-directory.com/content/colorado-waiver.cfm  

What are you doing in your practice to provide resources and information to those you serve? 
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Happy Pi Day! 


Image courtesy of Shutterstock
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It's National Sleep Awareness Week (appropriately ending with Daylight Savings Time beginning..) What will you be doing to provide information for those looking to you for health related information on the important correlation between sleep and health? 

http://www.sleepfoundation.org/event/national-sleep-awareness-week-2013
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Vaccines have gone from non-existent to mainstream and in recent years been a topic of controversy for some. What do you see in your patient sentiment regarding this? What do you advise?

http://www.forbes.com/sites/matthewherper/2013/02/19/a-graphic-that-drives-home-how-vaccines-have-changed-our-world/
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Nice list, per room, of some common modifications for Aging in Place needs
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Be careful to not put the sentiment, reputation, and visibility of your Practice at risk. Great article at Forbes on using a holistic, ethical approach to SEO. At New Patients Internet Marketing, these are part of our normal marketing flow.

"A new genre of SEO agencies is emerging ... focus on ethics in SEO. They take the time to outline the methods they use to market a website. These SEOs focus on slow but steady link building and other marketing techniques that build your site’s reputation and audience without putting your site at risk for a fall the next time Google changes its algorithm."
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Good morning! Understanding what a potential new patient needs is an important part of marketing your practice. It's also important to understand where their perspective and opinions are coming from. 

Are you keeping up with the steady flow of online information readily available to your potential new patients? Are you taking steps to create accurate content to dispel some of the misinformation bouncing around out there, and to fortify the good information? 

Here is an infographic for you from The Nerdy Nurse:

http://thenerdynurse.com/2012/03/playing-operation-costs-of-common-surgeries-infographic.html
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Have them in circles
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Did you know that:  

Over 60,500 searchers in the U.S.  type in the phrase “Assisted Living Facilities” into Google each month?  

And that over 165,000 searchers in the U.S.  type in the phrase “Senior Care” into Google each month?

Yes, you CAN use internet marketing as a means to reach Senior Care decision makers. 

http://newpatientsinternetmarketing.com/using-internet-marketing-as-a-means-to-senior-care-reach-decision-makers/
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Thank you too +New Patients Internet Marketing looking forward to connecting and sharing with you too! - David
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Happy to see people so quick to put together guides to follow for the new Google+ Cover Photo updates!
 
New Google+ Profile Cover Photo
Tips for switching so the important stuff doesn't get covered up!

Obviously with the huge amount of real estate we have in this latest Google+ update, business pages and personal brands have the opportunity to really put together an awesome message and story.

So, I took the morning off after finally getting the new profile, and "sketched" out a style guide. Here you go!

Hopefully I'll turn this into a more official blog post, but I figured I'd save everybody the headache. You should be able to download this photo, load it into Photoshop, and then create your own based off the color blocks. Any questions I'll do my best to help!

#googleplusupdate   #gplusupdate   #Profile  
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You hear a lot of talk about providing value to your clients online, and creating good content. This isn't just the latest buzz-phrase or trend. Consumers want and search for information. If you aren't providing it, they will find it somewhere else. 

Have you evaluated your content strategy recently? We can help you!
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Nice graphic... Thanks!
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It's easy to assume we know what our clients want to know. Sometimes the best way to keep that assumption in check is to get your staff involved, especially those that have direct contact with patients. What do the patients ask them about? Express worry and concern about? THAT is what your patients will value from you.
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Most physicians have many concerns, like fragmented care, improving inefficiencies and saving time... Here is an infographic from Epocrates illustrating a peek into these and other issues/challenges that are on doctor minds today...
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Have them in circles
173 people
Rheumatology Network's profile photo
Celebrity Skin's profile photo
Amanda Lehrer's profile photo
Dental Destinations Cancun | Dental Tourism Mexico | Certified Affordable Dentistry's profile photo
Internet Marketers's profile photo
kamal malinda's profile photo
Duane Coleman's profile photo
isibongo's profile photo
LazerLift's profile photo
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800-801-7864
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Effective, measurable internet marketing solutions that attract new patients to your practice.
Introduction
New Patients Internet Marketing provides a full range of customized medical and dental internet marketing services and websites to help medical practices attract new patients. 
 
We understand that a medical practice is also a business that should generate a significant return on investment and we measure our effectivenss each step of the way.

Areas of specialty include: Internet Marketing Strategy Development and Implementation, SEO (search engine optimization) Social Media Marketing, Website Development and Design, Pay per Click Advertising, Website Usability Testing, SEO Copywriting and other specialty areas.