I also think it nails why Apple attracts both affection and loathing from two very different kinds of consumers:
"Microsoft Windows is an incredibly customizable piece of software—users can tinker with just about every part of it. But the same customizability that gives hackers and enthusiasts the ability to do interesting things is also what brings countless ordinary users to the tech help desk, after they inadvertently delete an important system file.
There’s little such concern with something like an iPad. That device adheres to what Apple CEO Steve Jobs has called a “curated” experience. The user doesn’t see or tinker with any of the gears under the hood. They simply touch the screen, and the magic happens. Hard-core tech-heads may despise such an approach, but ordinary users love it, and they’re the much, much bigger market."
Google+ had a chance to compete with Facebook. Not anymore.
Shortly after Google launched its new social network in June, many companies—including several online magazines, Slate among them—attempted
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