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Mike Falconer
62 followers -
Writer, Marketing Consultant, and Veterinary Hospital Manager
Writer, Marketing Consultant, and Veterinary Hospital Manager

62 followers
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Any book about Elon Musk stands the chance of being wildly out of date before it hits book store shelves.  This biography of Musk, by Ashlee Vance, originally published in 2015, already feels a little dated, but it does give a good profile of the man, his…
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I have been reviewing books for a number of years now; however, movies have always been my passion and on occasion I have used movies in staff meetings for the accessibility of the message, and for more personal management lessons. I decided that it was…
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To the casual observer, the world of online reviews has never been healthier. We are constantly asked to leave reviews, or check-in, and the worst excesses of Yelp and the businesses that try to control posts, seem to have been brought under control.…
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  When I review books, I do so because they interest me, or occasionally I review books because I am following a theme. I’ve had an interest, the way one has an interest in a train crash, with Disney for many years. This was solidified by reading James B.…
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One of my most popular blog posts is “The Cost of Servant Leadership” which I published in 2012. Due to some renewed interested, I thought it would make a nice first choice as the core content for my first experiment into animation. I hope you enjoy! If…
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  I have a really bad habit when reading non-fiction books. When I come across something I find particularly interesting I fold the edge of the page over so that when I am looking for it at some point in the future, or if I just want to remind myself of…
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“Homo Deus: A Brief History of Tomorrow” is the follow up to the internationally acclaimed bestseller “Sapiens.” Both books are remarkable and well worth reading if you want to have a better understanding of our species: where it came from and, perhaps,…
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  (image courtesy of https://pixabay.com ) I’m written a lot about Yelp. Why I think Yelp’s business model is flawed, how I’ve pretty much come to terms with Yelp on a daily basis, and how to defend yourself from Yelp Bombing when things really go wrong.…
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Reviews are here to stay, and that’s a good thing. But how do businesses defend themselves from those who would abuse the review system for their own ends? In this three-part series, I offer practical advice on how to handle Yelp bombing campaigns and how…
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Reviews are here to stay, and that’s a good thing. But how do businesses defend themselves from those who would abuse the review system for their own ends? In this three-part series, I offer practical advice on how to handle Yelp bombing campaigns and how…
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