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Steve Portigal
Works at Portigal Consulting
Attended University of Toronto
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Steve Portigal

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Here's what's going on this week at Portigal
Happy happy Monday! The week has begun well, with news that a client has accepted our proposal to help them with planning a research program to support a wide-ranging strategic initiative. Looks like a trip to Cambridge, MA is coming up soon to kick this off. We posted two great War Stories last week, from Steve Sato and Gerry Gaffney. I'm working away on the plan for my upcoming War Stories talk at CHIFOO next month. It's a ways away but I am e...
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Steve Portigal

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We just posted Steve Sato's fantastic War Story!
Part 60 of 60 in the series War StoriesWar StoriesAnnouncing: War StoriesSteve’s War Story: It’s All Going To BurnTamara’s War Story: What the Hell? Don’t you knock?Tell Us Your War StoryVanessa’s War Story: DDoSed in VegasDan’s War Story: Focus, no matter what!Priya’s War Story: Taking empathy to a whole new levelTom’s War Story: Go with the flowMary Ann’s War Story: Be PreparedLeo’s War Story: No, We Really Meant the UserNicolas’ War Story: Do ...
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Steve Portigal

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Check out today's blog post, about the way work gets done in two very different Internet-era jobs.
Here are two amazing pieces that expose a great amount of detail about very different types of jobs that are specific to the Internet era. We learn about who is doing the work, what the work is like and what the culture is. There's so much rich detail in both that I am not summarizing or drawing conclusions but simply pointing you to them for listening/reading. Brown Box is a a RadioLab piece about the order fulfillment centers that companies l...
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Steve Portigal

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Here's the deal for Portigal Consulting this week
Happy May! Hope you had a lovely May Day, Star Wars Day, Cinco de Cuatro and Cinco de Mayo! Last week was the first anniversary of Interviewing Users. I posted a summary of links, resources, podcasts and more. While I'm waiting to hear about a number of interesting proposals out there, I'm doing a big push with blogging. It's a gift to always have more to write about than time, but it'll be fun to clear out the top layer of the backlog at least...
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Steve Portigal

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Check out today's blog post!
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Thanks to Deborah Edwards-Onoro for putting this together.
At his talk at the 32 Awesomely Practical UX Tips conference, Steve Portigal shared tips on framing the problem, user research interviewing, and introduced me to a new word "analthesis."
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Steve Portigal

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+Gerry Gaffney has today's lovely fieldwork War Story. Check it out!
Part 61 of 61 in the series War StoriesWar StoriesAnnouncing: War StoriesSteve’s War Story: It’s All Going To BurnTamara’s War Story: What the Hell? Don’t you knock?Tell Us Your War StoryVanessa’s War Story: DDoSed in VegasDan’s War Story: Focus, no matter what!Priya’s War Story: Taking empathy to a whole new levelTom’s War Story: Go with the flowMary Ann’s War Story: Be PreparedLeo’s War Story: No, We Really Meant the UserNicolas’ War Story: Do ...
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Steve Portigal

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Check out today's blog post!
Alice Goffman’s ‘On the Run’ Studies Policing in a Poor Urban Neighborhood [NYT] describes a sociologist who commits deeply to truly immersive fieldwork. At one level this simply reminds us of the differences between academic and industry work, but beyond that it surfaces just how personally demanding it is to deeply engage in a culture, requiring us to forgo much of ourselves (In Interviewing Users that's Check Your Worldview At the Door) in ord...
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Steve Portigal

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Today's blog post
Seen at a busy lunchtime eatery in San Mateo. The comment card box is placed right above the full garbage bin. No comment cards or pencils on hand, so perhaps this is just a vestige that they haven't bothered to remove. But abandonware always makes you look like you just don't care and in this case the visual association between "we value your opinion" and "food waste" is not appealing. Greatly appreciated? I doubt it.
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Celebrate this first anniversary by checking out the links to resources, podcasts, articles and much more!
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Hooray! Here's a brand-new fieldwork War Story from Erik Moses!
Part 59 of 59 in the series War StoriesWar StoriesAnnouncing: War StoriesSteve’s War Story: It’s All Going To BurnTamara’s War Story: What the Hell? Don’t you knock?Tell Us Your War StoryVanessa’s War Story: DDoSed in VegasDan’s War Story: Focus, no matter what!Priya’s War Story: Taking empathy to a whole new levelTom’s War Story: Go with the flowMary Ann’s War Story: Be PreparedLeo’s War Story: No, We Really Meant the UserNicolas’ War Story: Do ...
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Steve Portigal

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Here's what's going on this week at Portigal
Hope things are as sunny where you are as they are here... I spent the first half of today helping our client with a synthesis session. We made it through two transcripts and they've got another 11 to do on their own, so they have some work ahead. But it was really fun, really interesting and quite valuable in pulling out some themes and opportunities. I'll meet with them next to help with a presentation and run a design workshop afterwards, pro...
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People
Have him in circles
428 people
Veevi Rosenstein's profile photo
Ant Creed's profile photo
Itamar Medeiros's profile photo
Charles Frith's profile photo
Henry Chen's profile photo
Glen Jackson Taylor's profile photo
Elizabeth Churchill's profile photo
Kyle Soucy's profile photo
Ross Popoff-Walker's profile photo
Education
  • University of Toronto
    Computer Science, 1986 - 1990
  • University of Guelph
    Computing and Information Science, 1992 - 1994
Work
Employment
  • Portigal Consulting
    Principal, 2001 - present
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Gender
Male