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Stephen Scott
Attended School of Life.
672 followers|519,615 views


In your Face, Facebook.
+Google+ now allows '+post ads' for select brands. Don't freak out, these are not ON plus itself. This will be only to users via the huge AdSense platform.

Google gets to monetize Google+, without actually placing any ads on Google+ itself. Nice!
As I've always said with Google+ (as have many people here on this platform) it's super strategic, smart, solid, and built for that time when you really do delete that Facebook account.

#pluspostads #facebook   #advertising   #adsense  
Google today announced it is testing a new type of monetization for Google+ called +Post ads. In short, the company is letting select brands turn Google+ content into display ads. Google ...
Marie Brown's profile photo
I haven't deleted mine yet but there is NO activity anymore. Its crap
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"It's like porn without the porn"
I saw this a few weeks ago when someone shared this on G+, but worthy to watch again if you haven't seen it, and read the comments many have added about this woeful Singapore ad campaign.

#singapore   #travel   #marketing   #fail  
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For all the bronies, check out the '/ponies'.
Nice +Google Hangouts Easter Egg.

#mylittlepony   #easteregg   #hangouts   #google  
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Party On Wayne!    _Shhh Garth._
New York hipsters start 'quiet' parties.

#newyyork   #hipsters  
Imagine reading a good book while sipping on a glass of pinot noir and letting the calming sounds of classical music soothe you-- no, this isn't a scene from a Jane Austen's Brooklyn's latest and hippest event: the Silent Reading Party.
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Stephen Scott

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The biggest company you've never heard of.

Tencent: The Secretive, Chinese Tech Giant That Can Rival Facebook and Amazon. #business #china #apps #amazon
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Have him in circles
672 people
75% of Americans admit to doing research & making purchases online, while on the toilet.
'Swipe & Go' suddenly has new meaning.

#shopping   #commerce   #emotion     #marketing       #america
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General Mills, one of the largest food companies in the US (Cheerios, Häagen-Dazs, Old El Paso) announced last week that “Liking” the company on Facebook could result in an effective waiver of a consumer’s right to sue the company.

As you can imagine,  US residents, who are fond of the odd litigation or five,  did not ‘Like’ and had something to say about that...

#brands   #socialmedia   #litigation   #facebook   #twitter   #usa  
General Mills, Sallie Mae, and Macy's get taken to task through social media.
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I'm seeing many who care about totally vapid Klout scores haven't even added a Twitter avatar or G+ profile background. Says a lot about self proclaimed Social Media gurus.

Facebook should buy Klout & LinkedIN so that you can pay to boost by our own posts, (and never see them in your feed) beg to recommend your klout, and Like yourself and your fictitious Klout. Could be the most self masturbatory trio ever to grace social media.

Sarcasm aside, one of the first things I tell any newbie to digital marketing & Social media is 'Don't believe the hype'. These three channels are prime causes for muddy ROI, fairytale 'influencing' and endless chasing of meaningless, and vapid numbers.

Be clear on your business objectives and measure social connections by looking at traffic. Use Google Analytics and the referral traffic that social and digital marketing send to your site/s.

Don't pay for advice or assistance from someone who is concerned 'theirs is bigger than yours'.
That's just compensating for something they don't have...

#klout   #bullshit   #socialmedia   #ROI   #stats  
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Yep, I see this in Salesforce;

(my test record, with no social data associated. Work doesn't need that ;P)
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Stephen Scott

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+PlayStation Graphic evolution.

#logos   #brand  
I found this very interesting.  The PlayStation Brand is edging towards 20 years old now (which I find pretty amazing!).  But what I find even more fascinating is the PS insignia we see today wasn't the original concept! These others were designed and open to consideration.  I do wonder if a particular logo alone defines the future for a certain product?
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Stephen Scott

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Zig Zag.
#Melbourne Emporium
Stephen Scott's profile photoNapat Saytong's profile photoTrudy Grossman's profile photo
Id line ladyboy xxx I won't you love me
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Have him in circles
672 people
Senior Digital Strategist
Digital solutions & strategy, Google product knowledge, Social media community management, Mobile & Desktop UX. Star Wars geekery.
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Stephen Ross Scott, Steven Scott, Stephen Scott, Steve Scott, Scott, Dude
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Web Geek™
Web Geek™, Senior Digital Strategist in Melbourne, a social media maven, Google-aholic, simplicity, UX and customer experience advocate, and a bit of a Star Wars nut. Hit my Google + profile for more info. Kthnxbai! 
  • School of Life.
Stephen Scott's +1's are the things they like, agree with, or want to recommend.
A big rave from many, and the food was fine, service too, prices good. I think the biggest things that gets me is of the lobster in the tank next to us couldn't see out the tank as it was so god-damn filthy, what the hell is the kitchen like? It's pretty seedy and dirty looking, but if your able to get by that, then the food was hot, fast and okay, but really all in, dirty, and lame looking place and wont be back.
Public - 3 years ago
reviewed 3 years ago
So first experiences are as you know everything, and this dark, musky, old looking room, looks untouched since the late 70's or 80's. Not helped by the ancient pictures of the owner with Elton John, Billy Connelly, Rolf Harris, and notes from Shirley Bassey. Kinda freaked out by the very old, sad feel of this place, and being the only ones there at 6pm, the owner looking much wearier than the photo showed us our table. The samosa's were the best I have ever had, and the chutney which he told us just own the main prize at the Melbourne fair did taste pretty damn good. The meal we had was hot and nice but just wasn't what we were expecting and just tasted different to most other curries. Maybe its more authentic than I have ever had, and we are just not used to the real authentic taste, but I have had better and was not a fan. Expensive for what we had, but in this day and age, celebrity fame don't cut it, customers have reviews, the web, and a ton of choice. (For an awesome meal head to La Porchetta 5 mins North for AMAZING food and service at a third of the price). This was once probably good, but like the Overlook hotel it all came to a sad, sad end, and I think its fair to say this was once great many years ago, and now time to pack up shop or get new owners.
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Public - 4 years ago
reviewed 4 years ago
2 reviews