Ilya Lichtenstein built a bootstrapped affiliate marketing business with a $300 to over $100,000 in profits in 365 days. What's more impressive, is he did this while in college working a part time job to fund his ad spend. He now runs http://mixrank.com/
a startup funded by Y-com, 500 Startups, and Mark Cuban. This week he's document a step-by-step process for launching an affiliate program for your startup.