Corbin Design, a national leader in wayfinding planning and signage design, announced Shelley Steele has been named President. Steele formerly served as vice president of marketing.
As president, Steele is primarily responsible for the vision and direction of Corbin Design as well as the internal leadership and management of the staff. In her new role, she will continue to oversee business development and marketing.
“With her knowledge of the industry and ability to cultivate relationships, Shelley is a great fit for this position. She will continue to strengthen our position as an industry leader,” said Carol Low, Corbin Design’s vice president of finance and administration.
Steele joined the firm in 2001 as marketing director. In 2010 she was promoted to vice president of marketing.
As a part of Corbin Design’s organizational restructuring, Clint Douthitt, Jeff Frank and Hesper Smyth have each been promoted to lead designer and will now assume the responsibility of directing and leading projects and teams.
“These designers have more than 40 years of combined wayfinding experience with this company. I am confident in their expertise and knowledge and know that this will make our teams stronger,” said Steele.
Douthitt joined the firm in 1999 after working in internet and graphic design in Ohio. Frank has been with Corbin Design since 2005 after spending eight years working for environmental graphic design firms in Chicago. Smyth joined the firm in 2001 after earning her degree in graphic design from the Art Institute of Pittsburgh.
"Earlier this month, local mappers in Los Angeles started importing building footprints from public domain data into OpenStreetMap. This is part of the local community’s push to improve building coverage across the entire county of Los Angeles in OpenStreetMap."
The FHWA has terminated its interim approval for use of the Clearview font. After 24 years of user-based research and development, the FHWA has determined that this font, which had been adopted by almost 20 states and is the standard in multiple civic wayfinding systems, is no longer to be used on U.S. roadways. The new (old) standard is the Eisenhower-era Highway Gothic.
This has broad implications for wayfinding signage design in the U.S: as of March 1, 2016, any project currently in design needs to comply; existing signage will need to be changed as it reaches the end of its “serviceable condition.” Since Clearview has been specified for wayfinding signage in your project, this ruling will impact your system as well. Note that this ruling applies only to DOT-controlled roadways in the U.S.
As you might expect, criticism of this decision is coming from many areas: from trade associations to regulatory agencies, designers to civil engineers. For your information, we’ve compiled the latest findings and opinion on our Corbin Design blog: http://www.corbindesign.com/wayfindings/2016/02/18/fhwas-u-turn-on-clearview/
WHO WE ARE
A wayfinding and environmental graphic design firm established in 1976, pioneering new concepts for wayfinding in the built environment, online, and in a wide variety of other media. As our employee-owned firm celebrates its 35th year in 2011, we continue to refine and expand the definition, and the profession, of environmental graphic design.
WHAT WE DO
Wayfinding consulting and analysis, including all aspects of communication between you and your visitor. Our clients include healthcare providers, educational institutions, cities and towns, corporate, entertainment and resort venues across North America. Our wayfinding and signage systems help millions of people find their way every day.
Direction for people in motion. It considers all the tools you use to share wayfinding information with visitors: print and broadcast media, the Web, new technology, and signs in the environment. Properly designed, it ties together verbal and visual cues throughout your organization: architecture, interiors, lighting and landscape design.