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Mithu Lucraft
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Mithu Lucraft

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Rejoining the working world...some thoughts as a return-to-work mummy
The day is finally here: my maternity leave is over and today I started back at work! It's been a memorable, intense, incredible experience over the past nine months. I couldn't put it all into words if I tried, but I felt like I needed to write some kind o...
The day is finally here: my maternity leave is over and today I started back at work! It's been a memorable, intense, incredible experience over the past nine months. I couldn't put it all into words if I tried, but I felt li...
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Mithu Lucraft

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It's been a while since my last blog. There's been a lot (and really, I mean a LOT) going on. Some of the intensity of the last two months was anticipated. I knew things were going to be busy. There are a lot of books lying around my house right now that lo...
It's been a while since my last blog. There's been a lot (and really, I mean a LOT) going on. Some of the intensity of the last two months was anticipated. I knew things were going to be busy. There are a lot of books lying a...
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Enough about the Facebook anniversary, already
All day long, on every communications channel, I have been bombarded with news about Facebook's anniversary and what it means. Happy Birthday, Facebook. Now, how about a little perspective... Recently I came across this post via Twitter about the landscape ...
All day long, on every communications channel, I have been bombarded with news about Facebook's anniversary and what it means. Happy Birthday, Facebook. Now, how about a little perspective... Recently I came across this post ...
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Mithu Lucraft

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Some exciting news - it's goodbye SAGE and hello Palgrave!
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What do you see as the biggest differences between PR and Marketing?
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Mithu Lucraft

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I'm now on maternity leave...but I'll be back...
It's been a while since my last blog. There's been a lot (and really, I mean a LOT) going on. Some of the intensity of the last two months was anticipated. I knew things were going to be busy. There are a lot of books lying a...
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Mithu Lucraft

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All day long, on every communications channel, I have been bombarded with news about Facebook's anniversary and what it means. Happy Birthday, Facebook. Now, how about a little perspective... Recently I came across this post ...
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The Marketer knows best? Timing and unsubscribes
It's been a rather long blogging break - It's fair to say I have had neither the brain space nor the motivation to pick up the laptop in the evening and think about it. The last six weeks have been an amazing, if somewhat daunting, period of adjusting into ...
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Have you checked out Monsters University?
Ok disclosure upfront: I am a massive Pixar fan. And before that I was already a massive Disney fan. When I was at university I seriously considered writing for Disney as one of my top job options (and I wrote a screenplay an...
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In her circles
29 people
Have her in circles
42 people
More Win's profile photo
Tricia Hudson's profile photo
sipra raychaudhuri's profile photo
Emily Pace Hunt's profile photo
Richard Coppin's profile photo
yvonne richards's profile photo
Veema Louys's profile photo
Roger Schonfeld's profile photo
Yvonne Richards's profile photo
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London. Publishing. Marketing. PR.
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