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Dan Lyons
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Awaiting the Singularity
Awaiting the Singularity

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If you were put in charge of the NY Times, what would you do to turn the place around? I'm honestly not sure anyone has the answers.

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Three lessons you can learn from Katie Cotton, Apple's departing PR dominatrix.

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Or maybe Google has become Paul Allen -- the rich middle-aged guy who has too much money and no idea what to do with it, so he just buys everything.

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What's it like to endure the wrath of the Internet? Not so bad, says 22-year-old Mary McCoy.

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Apple's head of marketing won't spring for social media monitoring tools, because who needs those right? Then suddenly Apple discovers, belatedly, what consumers want. Whoops. 

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Nick Denton, Henry Blodget, Kara Swisher, Jason Pontin, Quentin Hardy: an all-star cast weighs in on whether journalists should obsess over their traffic stats. Or even see them at all.

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If you've spent your career in marketing, and you're not scared shitless right now, you should be. 

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Try to be likable is Rule #1. Not a big shock for normal people, but remember these rules were created for HBS students!

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Private coaches work 1-on-1 with sales reps and teach them how to close, how to pitch, how to overcome their hangups. It's expensive, but apparently it works. 

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Ever dealt with a bad sales rep? Here's why. Most have no training, and no clue how to sell. 
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