+Jose Alfonso Villalobos Leaders in charge of defining and cultivating the culture of the company. +Donavon Roberson is an expert in this regard and can answer much better than I. They help define the core values and then foster those at all levels of the company.
I've been very frustrated having files in different places - Basecamp, Dropbox, Evernote... and I just found a tool that will sync them all up to Google Docs/Drive (and/or back). I am totally geeking out, all files in one place! Check this out!