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Jeanette Hernandez
Works at D & M Communications
Attended Boston University
Lives in Gardena
456 followers|6,785 views
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Jeanette Hernandez

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Explore The Evolution of Marketing [INFOGRAPHIC]

The goal of marketing used to be generating buzz around your brand or product. However, marketing is evolving, and the traditional ways of creating that buzz are no more. Today’s most successful and forward-thinking marketing leaders are focused on new and innovative ways of generating revenue.

But how are they doing it?

The below infographic - The evolution of the perfect marketing department from +Adecco USA team illustrates how emerging technology, business pressures and shifts in consumer habits are influencing best marketing practices.

Stats I like:

Inbound marketing (mobile, social media, search engines etc.) accounted for 34 percent of all lead generated in 2013 and it produced 54 percent more leads than outbound marketing (TV, radio etc.).

19 out of 25 of marketers believe internet marketing has changed more in the past two years than the past 5 decades.

Pin it: http://www.pinterest.com/pin/381539399653237381

Source: http://www.adeccousa.com/creative/employer-services/resource-center/Pages/explore-the-evolution-of-marketing.aspx
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Instagram's Instagram Direct update enables users to send private messages, pictures, and videos. Will this be the end of the Snapchat era???
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Jeanette Hernandez

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Small Business Workers Get Social [Infographic]

If email was the killer app of the 1990s, social networking holds that distinction thus far in the new millennium. It began as a venue for the younger generation but now people of all ages use Facebook, Google+, LinkedIn and other social sites for both personal and business-related communications. +GFI Software’s recent small business survey shows that 37 percent of workers use Facebook daily, with only 25 percent saying they’ve never used it. A hefty 64 percent use some kind of social networking service on a regular basis.

See below graphic to know more what today's techie employees say about social media use at workplace.

Pin it : http://www.pinterest.com/pin/381539399653104989

Retweet it: http://bit.ly/Kg9Dqp

Source: http://www.gfi.com/blog/survey-says-small-business-workers-get-social-infographic/

#infographic  
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Social Media Trends for 2013 and What They Mean for Your Company

This year, more than ever, we've seen the effect that social media and ever-evolving digital technologies have had on the world. According to an infographic created by +Digital Insights, more than 8,000 users "like" a photo on Instagram every second. That totals 691.2 million likes a day. With all the online buzz, it's critical that your business take full advantage of the benefits social media has to offer.

Online activity for 2013

During 2013, about 4.2 billion people used their mobile devices to log onto social media websites such as Facebook and Instagram. To cater to Facebook's popularity, more than 10 million apps were developed to maneuver on and through the site.

The micro-status site Twitter reached an impressive number of users as well, and 28% of the retweets that took place on the site were in direct response to the inclusion of "please RT," meaning "retweet."

People today use social media as their main method of connecting with others on a personal level, as well as a business one. This year saw 42% of users on the popular career networking site LinkedIn update their profile information on a regular basis. Quite a bit of job hunting occurs online instead of through newspapers or referrals now.

The importance of online marketing

If you're a small business owner, it's important to be able to tap into all the activity that's occurring around social media websites. This doesn't just allow you to expand your pool of potential customers; it also gives your business an online identity and voice that is all its own.

Knowing how to use Internet marketing is a great way to get your business's name out there. If you want to double your results, extend your use of Internet marketing to multiple media outlets, such as the television and magazines simultaneously.

Having a strategic online marketing plan that properly targets your social media audience is crucial. Not only do you have to know your customer demographics, you need to learn how to interact with them the right way and use social media to your advantage.

Start dialogues on your company's Facebook page. Retweet Twitter messages that you like or that are have a direct correlation to your company's products or services.

Knowing how to use online marketing and social media properly, as well as other media channels, will help you to get your name out there affordably and help your company to flourish.

Pin it: http://www.pinterest.com/pin/381539399652980221

Article first appeared at: http://www.digitalinformationworld.com/2013/12/social-media-trends-for-2013-infographic.html by +Larry Alton 

Source: http://blog.digitalinsights.in/social-media-facts-and-statistics-2013/0560387.html

#socialmedia #infographic #socialmediamarketing  
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People
Have her in circles
456 people
Ameripro Carlos's profile photo
Jelena Savić's profile photo
Jason Buzi's profile photo
Javier Cox's profile photo
Dario Gomez's profile photo
widi yanto's profile photo
Abner Abe's profile photo
Claude Taylor's profile photo
Work
Occupation
Marketing and Community Manager
Skills
Social Media Marketing (community management), Marketing, Advertising, PR, Blogging and Event Planning
Employment
  • D & M Communications
    Marketing Manager, 2004 - present
  • eCamSecure
    Marketing Manager, 2004 - present
  • CPS Security Solutions
    Marketing Manager, 2004 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Gardena
Previously
Gardena, CA
Story
Tagline
Community Manager, Marketing Manager, Trade Show Coordinator
Introduction
CPS provides traditional security services for permanent and temporary solutions in the public and private sectors.
Bragging rights
Our companies offer a total security solution!
Education
  • Boston University
    1999
Basic Information
Gender
Female
Birthday
April 27
Other names
Construction Protective Services, Commercial Protective Services