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Building personas goes beyond archetypes and into behavior:
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Friday5: Embracing the Change in User Behavior
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Friday Five: Influencer Relationship Imperatives http://edl.mn/19l2zTK
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Consumers Want to Be Involved - Let Them In! http://edl.mn/15jje5a
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No. Consumers want what they want. The idea that they wanna dance with you is silly myth that only fosters PR firm billing.
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Pinterest, Now Rich with Pinformation http://edl.mn/10Mz3g7
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Weibo and the China Dream http://edl.mn/18U1IEO
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Friday5: Trends from SMX Las Vegas
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Thank you for joining us and for the stellar post!
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Digital Dice: Twitter-Based TV Ads http://edl.mn/1bWzVt6
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A Guide to Facebook #Hashtags  http://edl.mn/19Szr6d
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Podcasting the Wide Net
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Five Tips for Generating Insights in Your Online Community - http://edl.mn/14u8BfS
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1. Think.
2. Think more.
3. Think really really hard.
4. Squint your eyes.
5. Knit your eyebrows.
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Creative Newsroom: Brand Storytelling at the Speed of Social http://edl.mn/11Vkae1
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In their circles
92 people
Have them in circles
2,848 people
Roman Iakoubtchik's profile photo
Luke Ryan (In The Mix Boston)'s profile photo
Nigerian Heritage Foundation's profile photo
Bill Mrazek's profile photo
Mattias Kindell's profile photo
Mark Swaine's profile photo
Emily Bylin's profile photo
Jennifer Polk's profile photo
Suni Nicole Heflin's profile photo
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Strategic Innovation. Flawless Execution. Global Integration.
Introduction
Edelman Digital is the social-digital extension of global, independently owned public relations firm Edelman. We deliver professional marketing services grounded in business strategy and executed flawlessly.