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David Eko
162 followers -
« Mes chers frères, n'oubliez jamais, quand vous entendrez vanter le progrès des lumières, que la plus belle des ruses du Diable est de vous persuader qu'il n'existe pas ! »
« Mes chers frères, n'oubliez jamais, quand vous entendrez vanter le progrès des lumières, que la plus belle des ruses du Diable est de vous persuader qu'il n'existe pas ! »

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The Visual Marketer's Toolbox for Social Media-Ready Images
http://www.digitalinformationworld.com/2015/11/10-online-tools-to-create-content-like-a-pro.html

"Never has great web content ever been so important. Back in the day, website administrators simply put in keyword-dense material on their sites without regard to the actual value or quality of the content. They paid for that atrocity when the Penguin (not the Batman villain, but rather the Google algorithm) gave them the what-for! 

Today, if you want your site to rank and get the exposure you need for your business, you have to make sure that your content is not only search engine friendly, but also relevant, organic, and gives value to your audience. 

Here are 10 online tools to help you create content like a boss."

A few mentions include: +Canva +Venngage Inc. +Pixabay +WeVideo +Piktochart 

Graphic courtesy of: +Digital Matchbox

#infographic   #contentmarketing   #socialmediamarketing   #contentmarketingtips   #visualmarketing  
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Lors d'une refonte de site, comment vérifiez-vous que le site en préprod est correct au niveau SEO ? C'est-à-dire au moins aussi performant que le site qu'il va remplacer. Le rapport d'audit RM Tech vous le montre très facilement avec le rapport de comparaison et notamment le diagramme en radar http://bit.ly/1LgEiw5 (vu ce jeudi)
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10 Fundamentals Of Readable Content - infographic
http://www.digitalinformationworld.com/2015/10/infographic-10-fundamentals-of-readable-content.html

A huge part of being successful online is making your content easy for audiences to read. Apply these fundamentals to create readable and shareable content.

Keep It Short:
79% of readers skim content instead of fully reading. Since most people won't read an entire article, keep it brief and to the point.

Use Simple Language:
Since 50% of Americans adults read below an 8th grade level, keep it simple or risk losing half of your audience. Avoid technical terms and jargons.

Entertain And Inspire:
The most popular viral campaigns have one thing in common: they entertain and inspire. Funny and inspirational content has an emotional impact because it makes your brand more human and relatable, which means better audience engagement and retention.

Courtesy of: +Bluehost 

#infographic   #contentmarketing   #blogging   #contentmarketingtips   #bloggingtips   #contentmarketingstrategy   #SEO   
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The Content Marketing Team Matrix by +Econsultancy 

#contentmarketing   #content   #cmtips   #marketing  
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Qu'est ce que le Typo Squatting?

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Quels sont les critères de confiance qu'un acheteur potentiel va prendre en compte pour passer commande sur un site de e-commerce?

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The Anatomy of a Perfect Landing Page - infographic
Lift Conversions Through LANDING PAGE DESIGN

A high converting website is extremely important as it enables you, as the webmaster, to get the most out of all the users arriving at your website.

Below are some tried and tested design improvements that will help your website convert better.

Read it here: http://www.digitalinformationworld.com/2015/10/infographic-4-simple-design-tips-to-increase-conversions-on-your-website.html

Graphic courtesy of: +Formstack

#infographic  #ConversionRateOptimization #SEO   #websitedesign  
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