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DFWSEM | Dallas/Fort Worth Search Engine Marketing Association
Educating About Search Engine Marketing
Educating About Search Engine Marketing

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DFWSEM | Dallas/Fort Worth Search Engine Marketing Association's posts

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Please take a moment to share your opinions with us by taking our survey 

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Interested in becoming a member of DFWSEM we have several plans to pick from.

Membership Types:

Student Memberships – $75 per Year

Individual Memberships – $150 per Year

Corporate Memberships – $300 per Year

Three people from your company can be members. Additional seats can be purchased for $50 per year.

Non-members – Non-members can attend monthly meetings for $35.

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Learn more about what DFWSEM has to offer you!

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Added photos to Google Algorithm Update: Pandas, Penguins, and Recovering from Penalties.

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Come join us for the July DFW Search Engine Marketing Association Meeting "Google Algorithm Update: Pandas, Penguins, and Recovering from Penalties" with speaker Bill Hartzer.

Please Register at

6:30 PM - Registration
7:00 PM - Presentation
8:00 PM - Networking

Hyatt Regency North Dallas
701 E Campbell Rd
Richardson, TX 75082
Plenty of free parking available.


Dallas Search Engine Academy

In the past few years, there have been several Google organic search algorithm updates. Manual actions, also referred to as manual penalties, from Google, can have a devastating effect on your site’s traffic and revenue.

If your site has a manual action because of unnatural links to your website, filing a reconsideration request with Google isn’t just a matter of filling out a form: you must prove to them that you’ve removed the links, cleaned up your act, and disavowed the links you couldn’t get removed.

In this meeting, Bill Hartzer, co-founder of DFWSEM, and Senior SEO Strategist at Globerunner SEO, will discuss the differences between Google Panda and Google Penguin. We’ll review each of these algorithm and figure out if your site has been penalized or not.

Then, we’ll go through specific steps in order to recover traffic and rankings due to a Panda or Penguin algorithmic penalty.  We’ll discuss the process of getting a Google manual penalty revoked, and even timelines for recovery of the lost traffic and sales.


*  Understand the differences between Google Panda and Google Penguin algorithm updates.

*  Tell whether or not your website has been hit by Google Panda or Google Penguin updates.

*  Understand Google Manual Actions and what you need to do in order to get a manual action or penalty revoked by Google.


Bill Hartzer is the Senior SEO Strategist at Globe Runner. Bill is a frequent speaker and expert discussion panel participant at various search engine marketing and internet marketing conferences and events such as the Search Engine Strategies and the PubCon conferences.

Bill writes frequently for Search Engine Watch, Search Engine Guide, and is regularly published in many online publications. He maintains a blog on his website,, and is one of the original founders of the Dallas/Fort Worth Search Engine Marketing Association. He has over 18 years of search engine marketing, SEO, and social media marketing experience.

Please Register at

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Our very own +Greg Gifford was mentioned in a +Forbes article!

If you haven't already, you'll notice a change with Google Local Search results; a carousel of results at the top of the page will replace the "Map pack" results.

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#DFWSEM has your chance to see "The Internship" before anyone else, at special pre-screening event!

Register Here:

The event is Thursday, June 6th at 10PM at +LOOK Cinemas in Addison, and is free for DFWSEM members (But you MUST register). Members CAN bring guests, at $10 a ticket (use code DFWSEMGUEST) at registration.

Hope to see you there!

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#DFWSEM's March 2013 speaker, +Frederick Vallaeys, shares valuable information on Adwords Automation:

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We hope you enjoyed last night's #DFWSEM  meeting and learned some valuable information from +James Loomstein and +Eric McGehearty

If you haven't already, fill out our quick survey. (
Your opinions and information help us make future meetings even better.
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