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Chuck Blakeman
Works at CranksetGroup Worldwide
Attended There is no correlation between education and success.
Lives in Denver, CO
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Chuck Blakeman

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WHY MISSION STATEMENTS SUCK SO BAD

This month in our 3to5Club​s (www.3to5Club.com) around the world, we've been covering how to develop a 2pg Strategic Plan, with a focus on the Vision and Mission statements (two very different things). We advise biz leadership, "When constructing a Mission Statement, be suspicious of any word with three or more syllables, especially those containing the letters U through Z." Weird All Yankovich's song, "Mission Statement" demonstrates this perfectly.

Following are the lyrics  - "notice the "plethora" of fancy 3+ syllable words containing U through Z. Most corporation Mission Statements sound just like his song - sanitized, arrogant, and completely out of touch with the real world. For contrast, here's one great Mission Statement by Fairmont Hotels -

"Turning moments into memories."

Simple, elegant, emotional, down to earth, and focused on the RESULT the customer will get from engaging with them. They are not playing Business Buzzword Bingo like most companies do when constructing their Mission Statements.

Look at all the 3-6 syllable buzzwords in the song, and how many of them contain U through Z (an indicator they may be fancy words, not useful ones). Click on the following URL to play the song itself while you read the lyrics - http://bit.ly/1oFOpDr

We must all efficiently
Operationalize our strategies
Invest in world-class technology
And leverage our core competencies
In order to holistically administrate
Exceptional synergy
We'll set a brand trajectory
Using management's philosophy
Advance our market share vis-à-vis
Our proven methodology
With strong commitment to quality
Effectively enhancing corporate synergy
Transitioning our company
By awareness of functionality
Promoting viability
Providing our supply chain with diversity (versity, ooooh)
We will distill our identity
Through client-centric solutions and synergy (oooooh oooh oooh)
(ahhhhhh)

[Bridge:]
At the end of the day (at the end of the day)
We must monetize our assets
The fundamentals of change
Can you visualize a value-added experience?
That will grow the business infrastructure and
Monetize our assets
Monetize our assets
Monetize our assets

[Verse 2:]
Bringing to the table
Our capitalized reputation
Proactively overseeing
Day-to-day operations
Services and deliverables
With cross-platform innovation
Networking
Soon will bring
Seamless integration
Robust and scalable, bleeding-edge and next-generation
Best of breed
We'll succeed
In achieving globalization

[Outro:]
And gaining traction with our resources in the marketplace
It's mission-critical to stay incentivized
Our business plan will foster flexible solutions for our customer base
If you can't think outside the box
You'll be downsized
It's a paradigm shift!
Hey, hey! Look out!
Well, it's a paradigm shift, now!
Here we go! Here we go! Here we come! Here we come! Ha!
If you don't think this is funny, you need to take a good, long look at your Mission Statement and get someone outside your organization to help you reconstruct it.

Our Mission Statement:

We provide tools for business owners to a) make more money in less time, b) get off the treadmill, and c) get back to the passion that brought them into business in the first place.

Not a single three syllable word containing U through Z (actually no three syllable words at all). We're in good company - the New York Times is written at the fifth grade level because it makes it easy to read.

In your Mission Statement, are you trying to sound smart, sophisticated and complex? You are more likely to get there by working hard to be simple, unpretentious, and "plain".

The profound things are always simple. If you're Mission Statement isn't simple, it's probably not profound, either. Give it another go!
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Chuck Blakeman

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Phil Randazzo, an Arizona native who will graduate from Elmhurst College in a few weeks, has opted to pay to learn from me for one year instead of getting a traditional MBA. This may be the first time since the end of the apprentice system in the 19th century that someone paid a company to go to work for them. I believe we're just going back where we came from.
Inc.com
In 2010, Peter Thiel, co-founder and former CEO of Paypal, made headlines by paying some college kids $100,000 to leave school. Starting next month, students will be doing just the opposite - skipping MBAs to pay our company $25,000 as Apprentices, to learn how to start, build and run a company. We believe it's a tectonic shift in the field of business education.
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Chuck Blakeman

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What does it mean to be a company that has joined the Participation Age? How does this new business perspective affect the bottom line? In this funny and insightful talk, Chuck Blakeman explores the hallmarks of the Participation Age, and their attraction to the next generations of stakeholders and leaders.
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Tony Hsieh, CEO of Zappos has recognized that managers have been holding back his company. On its way to being managerless, Zappos has just offered all its managers a severance package if they leave by the end of April. Hsieh says the company should have done this sooner.
Inc.com
Companies without managers are the present and future of work. In the emerging work world of the Participation Age, the most successful ones will do away with managers completely. That's right - completely.
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Apply the two simple questions in the Business Owner's Game to everything you do for one month and see what happens. It will transform your business if you are an owner, or your job if you are a Stakeholder. It will begin to give you the answers that allow you to make more money in less time, get off the treadmill and get a life.
Inc.com
There is a game every person at work should be playing every minute of every day, with every decision they make. It's called The Business Owner's Game, and is at the core of building a successful business or career. It transforms your relationship to work, and your lifestyle.
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The data is already in. Companies built around Stakeholders, Leaders, and self-managed teams are outperforming everyone around them. Soon, entrenched managers will be getting pressure from investors, high employee turnover, sagging profits, and lack of innovation to join those who are already enjoying the fruits of the Participation Age.
Come join us in the Participation Age.
Inc.com
We inherited a stifling top-down work world from the Industrial Age, but as it fades behind us, the emerging work world will look very different. Those who adapt will thrive. Those who don't will be left behind.
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I didn't grow up making lemonade from lemons. When dumb stuff happened, I saw it that way and focused on feeling bad. I've invested many years in learning to respond differently, regardless of the circumstance, and it has saved me a lot of time and energy - and money.
Inc.com
In the early 2000s Rosamund and Benjamin Zander wrote a great little book called The Art of Possibility. They taught me to use the F-word as a response to everything. You should, too.
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WHY THE SBA SHOULD NOT HAVE BEEN INVITED TO SMALL BUSINESS WEEK

The biggest unreported story about the SBA needs to go viral.

Starting in 2008, Karen Mills began the largest expansion of the definition of "small" in the 61-year history of the SBA, which Contreras-Sweet aggressively continues today. This has allowed over 100,000 extremely large corporations (1,500+ employees, $30+million in revenue) with political connections to be reclassified as small. Thousands more giant corporations will be reclassified as “small” this year alone.

The result? According to Terry Sutherland, SBA Press Director, in 2008 the average SBA loan was $182,000 and 24% of them were under $100,000. These kinds of loans serve the 98% of small businesses (including self-employed) that have 19 or fewer employees. But by 2013, Sutherland reluctantly confirmed, the average SBA loan had grown to a bloated $547,000 per loan, and less than 9% of them were under $100,000.

As a result of the inclusion of these large corporations as "small", the banks and the SBA are now able to give significantly fewer loans in much larger amounts to a very few, large corporations, and still say they support small business. 98% of SBA loans are now going to the top 2% of the largest businesses in America, and the 98% with 1-19 employees are getting almost none of it. It's an unreported travesty that even the SBA (Sutherland-Press Office) does not deny.

The SBA is no longer the "Small" Business Administration and should be dismantled and reconstructed around 1-19 employee businesses, not businesses with $30+ million in revenue and 1,500+ employees. Every loan they give to these 2% giants makes it easier for them to take market share from the 98% of true small businesses.

The SBA is complicit in destroying small business in America. If anyone should have not been invited to Small Business Week - it's the SBA.

Please do your part to share these facts. Put pressure on Congress to stop the ongoing expansion of the definition of "small" and reconstruct the SBA around true small businesses, or dismantle it altogether. For the last eight years it has been destroying small business, not promoting it.
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It turns out the health benefits of Giant Corporation, Inc. aren't anywhere near as helpful as a high density of locally owned and very small businesses. Research now confirms that the counties with the fewest locally owned businesses have the highest mortality, obesity, diabetes and other bad health indicators, and those with the most locally owned businesses have the best health rates in America.
Inc.com
Every town salivates when a giant corporation glances in their direction to maybe build a facility there. It turns out those giants are not good for the health of the people who live there.
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What drives your life? What compels you to get up in the morning even when you're not making money and when you're tired of the struggle? What helps you see the struggle as the road to success rather than the road to nowhere?
Inc.com
Both are powerful, but only one will help you build a great life.
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I really enjoyed reading this; it totally resonates, +Chuck Blakeman.
~+Kristin Drysdale  
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Google Drive​ is a REALLY oversold. It's at best a very weak solution for storage, synching, etc., unless you are 100% Google-centric. A client of ours convinced us to set up our company on it a year ago and it's been a nightmare ever since. The solution to every issue we've had has essentially been one of two fixes, "Well, you'll need to stop using the computer the way normal people do, and start doing things very differently", or most commonly, "Well, it works a lot better if you stop using Apple or Microsoft products and become 100% Google-centric."  

Google Drive is NOT ready for prime time, company-wide use. Give it a few more years, or better yet, find another way. Google is full of old Microsoft employees now, who have it in their DNA to dominate the world and make you use Google stuff and nothing else.  #Ugh
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Work
Occupation
Founder, Business Advisor, Speaker, Author
Employment
  • CranksetGroup Worldwide
    Business Advisor, Speaker, Author, Inc. Columnist, TEDx Talker, present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Denver, CO
Previously
Fremont, OH - Fort Monroe, VA - Hampton, Va - Virginia Beach, Va - Mansfield, CT - Farmington, CT
Story
Tagline
Live well by doing good.
Introduction
Providing tools for  business owners and leaders around the world to make more money in less time, get off the treadmill and get back to the passion that brought them into business in the first place.  Author of MakingMoneyIsKillingYourBusiness.com, rated the #1 Business Book of the Year by NFIB
Bragging rights
Graduated 510th out of 525; that's not 15 from the top.
Education
  • There is no correlation between education and success.
    Entrepreneur
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Male
Other names
Charles Blakeman
Estimate was about the same as two others. Carpenter came first to replace two boards - he asked my wife which two boards! Not a good start - he guessed, replaced a couple and left. Both my wife and I called Vivax - no return call to either of us. Powerwashing and painting both started many days late. No big deal by itself, but typical of the company's attention to detail. After painting started we noticed two broken mouldings, one missing and two that were hopelessly warped above a first floor roof on the side of the house. They were easily visible from the ground by just looking up. The estimator missed the whole section. They said they would replace them and tell us later what the cost was. Should have been quoted up front rather than turning this into a guessing game quote. The painters didn't paint the house - they colored it. Very thin coat, lightly applied, and VERY SLOPPY. - Terrible prep - ONE DAY AFTER PAINTING, MULTIPLE SPOTS ARE PEELING. - Many drips and full out spills on our new deck - they didn't attempt to remove the drips and just swished the stain around and made it worse. - Didn't prime new boards - just painted them. - Didn't bother to open exterior front, back and patio doors to paint the 1/4" that hits the insulation - one door was new and is still white around the edges instead of green. - Completely missed many trim boards - unpainted. Some were painted halfway and they just left them! - All kinds of slop-over on the trim - on all sides of the house. - Drips and spills on the concrete porch and sidewalk in front. Paint sprayed on to brick where their tape wasn't holding. - 50%+ of all vinyl windows had visible to ridiculous slop-over on them - amazing that they could leave some of them - easily visible from way out by the street. - Paint drips on patio screen door - just smeared around. - Many other issues of sloppiness and carelessness They left two days ago. I emailed them (calling gets no response) that morning - no response. We haven't paid yet. We're getting estimates on fixing the problems and will pay Vivax only the difference. Vivax has clearly gotten very busy recently and they are simply coloring houses, not painting them, then moving on as fast as they can. Go with a local, much smaller company - you're much more likely to get a good job and responses from the company.
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