Our topics included a look at the new shift away from Human Resources and toward Employee Experience, whether PR agencies aren’t focused enough on media relations (and the sorry state of digital newsrooms), the even sorrier state of most corporate videos, a study that found employees don’t know if their companies have crisis plans, why communication silos need to come down, a new directory of chatbots, and the future of content marketing as influencer marketing continues to provide the best results. Dan York reports on BASIC’s 50th anniversary, a new online writing tool, and more.
Hobson is based in Wokingham, Berkshire, England, while Holtz is located in Concord, California, in the United States.
Their podcast is updated every Monday.
In addition to the weekly Hobson and Holtz Report, FIR features interviews, book reviews, recordings of speeches and panel discussions, and more.