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Kaya Zofia Lobaczewski
Attended Queensland University of Technology
Lives in New York, NY
119 followers|13,413 views
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Kaya Zofia Lobaczewski

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Horizon study finds two thirds of Americans are either unaware of or don’t care about having VR technology:
Interest in virtual reality technology is virtually non-existent among the vast majority of Americans, according to new consumer research released today by Horizon Media. The study, which surveyed 3,000 people online, found that two-thirds of Americans are either unaware of or don't care about having VR technology.
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Find your political candidate match! #caucus  
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To Introduce a Flower Brand In U.S., TV Network and Media Agency Join Forces -- Results in FYI Network Series 'HomeGrown Makeover with Frederique and Carter' 
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Horizon and A+E Networks Partner With Supermodel Frederique Van Der Wal of Frederique's Choice to create long-form content: 
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Woolmington Is Back: Gets A New Media Canvas, Literally
Paul Woolmington, a former top Madison Avenue media exec who founded MDC's The Media Kitchen and the U.S. operations of Naked, has come back to the media services industry as CEO of Canvas Worldwide, a joint venture of independent media giant Horizon Media and creative services network Innocean Worldwide. The role, which is effective Jan. 18, marks Woolmington's return to the business after stepping down as head of Naked's North American operatio...
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How HuffPost, Sleep Number Will Use Each Other's Data in Branded-Content Deal: https://lnkd.in/bnxW4a6

"In April The Huffington Post co-founder and editor in chief visited Horizon Media's New York office to promote her book "Thrive," which touts the importance of sleep and the negative consequences of sleep deprivation. Following an interview with Horizon CEO Bill Koenigsberg that touched on the importance of sleep, the agency exec pitched Ms. Huffington on doing a branded-content deal with Horizon client Sleep Number." - AdAge.com
AOL's The Huffington Post has signed a multi-year deal with Sleep Number to sponsor the site's Sleep & Wellness section.
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Kaya Zofia Lobaczewski

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Most people in the U.S. don't know virtual reality devices exist, Horizon Media study says:
A recent study by Horizon Media polled people about their awareness and opinions of virtual reality devices, and found most people aren't aware.
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Not only can buyers "smart target" audience segments, but we can demonstrate actual OOH contributions to solve clients’ business challenges through attribution,” stated Jill Nickerson, SVP, OOH, Horizon Media. “We are able to show ‘of the target exposed, who took action’ quantifying plans at an enhanced data level to better measure the impact of our campaigns.”
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Watch this space! Horizon Media is an @AdAge 2016 Agency to Watch: http://www.adage.com/article/special-report-agency-alist-2016/argonaut-work-agencies-watch/302298/
From Argonaut to Work & Co, these are the agencies to watch in 2016.
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Horizon's Chief Digital Officer, Donnie Williams, will discuss "How TV and Video Will Continue To Merge In 2016" alongside a panel of seasoned executives at the AdExchanger Industry Preview 2016: 
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Employees graduate from NYU School of Professional Studies (NYUSPS) Intrapreneurship course: http://horizonmedia.com/press?pressRelease=2591
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Have her in circles
119 people
Tim Pantello's profile photo
ashraf mostafa's profile photo
Mia Sissac's profile photo
Reece Donald's profile photo
Amelia Axton's profile photo
Egzotyczny Cypr's profile photo
Shawn G. Chittle's profile photo
Clement Wood's profile photo
mohamed amine bensaid's profile photo
Education
  • Queensland University of Technology
    Business, 1999 - 2001
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Female
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Communications/Media Relations
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Currently
New York, NY