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Daphne Bousquet
1,538 followers -
Maximize Your Workshop Profits
Maximize Your Workshop Profits

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The answer to the question “How do you eat an elephant?” is usually “One bite at a time.”
But that just doesn’t work when you are planning your event promotions.

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It's getting close to the end of the year and business owners everywhere are putting together their marketing calendars.  Make sure you add this item.

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Live events are great moneymakers and can truly explode your business, if you know what you are doing. No matter what stage of your business you are in, you can have an event that grows your business. This infographic explains how you can use events to help each of these segments grow.

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Do you have a workshop coming up around Halloween?
When you schedule your workshop, Halloween is probably not your first choice. Parents are distracted and want to be home in time to take the kids trick or treating.
Of course it always depends on your audience, but Halloween does come with a lot of competition. However, if you do your workshop during Halloween week, you can scare up some fun by incorporating Halloween into your event.

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Is this driving you crazy too? Why are people waiting to the last minute to register for introductory workshops?

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Mmm, chocolate... It's what I am hungry for, not necessarily what I need.
With that, here is an event marketing tip: do you feed your audience what they are hungry for or just what is good for them?

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Are you wondering if your business is ready for a workshop? Here is the answer.

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Is Your Business Ready For A Workshop?
If you are coach, consultant or service professional, you probably have seen many of your colleagues offering workshops and events. 
You may be wondering: “Would a workshop work for me?”
It is a question I hear often, so I created some criteria to consider when you are pondering whether or not you should host a workshop. 
This list is by no means complete, but here are the 5 most effective ways to know if hosting a workshop is right for you.

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