- Central Coast California HospitalityOwner
A well-known California Hospitality Industry executive, Myraline Morris Whitaker is the owner/principal of Central Coast of California Hospitality, specializing in providing expert assistance to Hotel Management and Ownership Companies currently operating in the Central Coast or considering Development in the region, plus City Planners of the various local municipalities.
Morris Whitaker, a 30-year veteran of California’s Hospitality Industry, most recently held the post of Chief Operating Officer of Martin Resorts, Inc, the prominent Central Coast Hotel Group.
Morris Whitaker, a native of Los Angeles, first acquired her passion for the industry at the landmark Century Plaza Hotel in Century City.
The extent of her expertise covers all the important Industry disciplines, including Long and Short Term Strategic Planning, Budgets, Profit and Loss Analysis, Operations, Sales, Marketing, and Public Relations.