If you are in sales and you agree with SellingPower's Gerhard Gschwandtner, you may be feeling a bit concerned about the future of the role of "sales rep." As online technology continues to improve and help guide people to their desired purchase, the less of certain kinds of sales jobs will be needed in the future. However, there will still be a need for sales people in most B2B and complex B2C sales scenarios.
To stay relevant in the ever-changing sales climate, work on your relationship skills and specialize in an area where expertise is required. Gschwandter outlines three key areas where a skilled salesperson will still be required:
The customer can't diagnose his or her own problem.
The customer can't define a solution.
The customer can't calculate the ROI.
For sales teams where these types of sales professionals are required, be sure to provide a sales enablement platform that helps your sales experts perform their jobs more efficiently and effectively.