You're invited! Please join me and some of the brightest minds from around the world for discussion, hangouts and more - all designed to elevate the value and performance of the most visible asset of the brand...the website!
Join me on my crusade to transform the perception of the website from a project to a vital business asset (worthy of proper investment, management and critical analysis). CHIME IN! . . . Do your clients (internal or external) still consider the website a "project", with a beginning and an end?
What are you doing this afternoon at 3PM Eastern/2PM Central? If you are on the East Coast - you are likely snowed in. On the West Coast? Grab your lunch and join us for a insightful conversation on Leadership! I've invited +Elmer Boutin to share real-world insights from a presentation he recently gave on Leadership. Great topic whether you manage a department of coders, marketers, employees or freelancers - Join us!
One of the most frustrating barriers to helping executives and business owners appreciate the power of their website is to learn no one in the organization has ever looked beyond the Google Analytics Dashboard report. In the post I explain why the data in GA and other data sources will likely determine winners and losers in today's digital economy. What do you think?
Google+ Hangouts frequently do not cooperate, and this hangout hosted by InfusionSoft is no exception. Yet, as Heather noted, technology that enables us all to sit in on a conversation between US and Ireland for free deserves a mulligan. Thanks to +Ian Cleary and +Heather Dopson for handling "technical difficulties" like champs!
Thanks to +Elmer Boutin for joining me for the "Leadership Unplugged" Optum3.TV hangout. To learn more about how this event came to be, read Elmer's blog post. Wish you hadn't missed it? Not to worry - we'll be inviting him back! Thanks again Elmer!
I am a Business and Brand Marketing Futurist, Strategist & Coach - Helping Entrepreneurs Leverage the Digital Landscape Since 1996.
An entrepreneur at heart, I am a veteran marketer, passionate about helping brands and businesses
from Fortune 500, Silicon Valley Start-up and everything in between to leverage the relationship between owned, earned and paid assets to integrate emerging trends with best practices to achieve immediate and long-term goals.