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Karine Joly
Works at Higher Ed Experts
Lives in Canada
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Karine Joly

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What do the recent Top Social Media College Rankings mean? Liz Gross argues that these rankings don't measure what's important. And, she is onto something... What do YOU think?
It’s not a good day on the internet unless some sort of list is published, right? Last week, the list that got attention among higher education social media p
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Great! I'm looking for a few more examples of specific metrics used to assess social media performance for the closing keynote I'll give at the PSEWeb conference next month (http://pseweb.ca/sessions/keynote-falling-in-love-again-with-analytics/).
Any chance you can share some more specifics via email?
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Karine Joly

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Thought you might be interested in the way the University of South Caroline puts social media content front and center on its innovative interactive website homepage - Read the interview for more details and examples.
'Tis the "caps and gowns" season on higher ed websites Whether your school still uses a carousel, a big hero photo or even a huge background photo, chances are your web homepage will show some caps and gowns this month. Graduation ceremonies are such an important part of campus life for graduates and their family, but also for younger students and older alums. I'm sure you've all heard or seen how pictures featuring people are best suited to capt...
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Thanks +Karine Joly! I'm always impressed by the digital strategy team at the +University of South Carolina. Everyone can view the archives of our interactive homepages since the fall 2013 relaunch. > sc.edu/homepage/
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Karine Joly

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Last interview in my series of SnapChat early adopters in higher ed: University of Arizona.
As I explained in the 1st post of this series, SnapChat is really starting to look like a serious contender in the game of communication platforms with college students. Is it time to adopt SnapChat for higher ed institutions? As you know, we can learn a lot from the experience of early adopters of any new technology, channel or platform in higher education. That’s the reason for this series of interviews from early adopters of SnapChat in higher...
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Awesome - def feel free to tweet it out at me if you like so I can reshare :) 
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Karine Joly

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Wondering how to use SnapChat with prospective students? Here's how Beth Brashears use it for EKU Admissions.
As I explained in the 1st post of this series, SnapChat is really starting to look like a serious contender in the game of communication platforms with college students. Is it time to adopt SnapChat for higher ed institutions? As you know, we can learn a lot from the experience of early adopters of any new technology, channel or platform in higher education. That’s the reason for this series of interviews from early adopters of SnapChat in higher...
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Karine Joly

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Next in my series of #highered SnapChat early adopters: Jason Boucher from University of New Hampshire
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Karine Joly

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With the multiplication (explosion?) of communication platforms used by prospective or current college students, it’s tough - but necessary - to keep up for communication and marketing professionals working in higher education. As I explained in the 1st post of this series, SnapChat is really starting to look like a serious contender in the game. Is it time to adopt SnapChat for institutions? It’s always tough to say with certainty as the final d...
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Karine Joly

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Here's the 30-minute screencast of the featured session I gave Monday at the UB Tech Conference in Orlando. I recorded this screencast yesterday, so more people get a chance to watch what I found researching the evolution of digital pros in #highered.
10-year of #highered digital history & career tips in 30 minutes Last Monday I got a chance to give a presentation about the rise of the higher ed digital professionals (web, social media, digital communication and marketing pros) at the UB Tech Conference in Orlando. I've spent many hours researching, interviewing 5 great rising digital leaders and preparing this talk since January. The presentation I gave earlier this week was recorded and is n...
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Karine Joly

>> Conferences, etc.  - 
 
Not at the social media CASE conference in Miami this week?
Here's a little something if you're suffering from #FOMO like me: the 10-min version of +Vanessa Theoaris session on Google Analytics Social Media Reports she gave this afternoon
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Karine Joly

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Last post in my series on SnapChat Early Adopters in Higher Ed with 8 tips from the 6 pros I interviewed.
Is SnapChat for every school? Probably not - yet. It's really too early to know if SnapChat is going to be the next Instagram and catch up for institutions. But, if you read the 6 interviews I published in this series, you've probably noticed a recurrent theme. All the professionals I've interviewed agree that what makes SnapChat different is the level of engagement you get from students on this platform. While you have to become more and more cr...
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Karine Joly

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Don't miss the 2nd edition of the Higher Ed Content Conference - seats are going fast.
Are you in Content Strategy Hell? If you are, you're in good company with almost everybody else working on digital content in higher education. Think about it. With its different audiences, goals and content authors, there is indeed a special place in content strategy hell for higher education ;-) That's why presentations on content and entire conferences on content strategy have been so popular in our industry for the past few years. You're on ...
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Karine Joly

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As I explained in the 1st post of this series, SnapChat is really starting to look like a serious contender in the game of communication platforms with college students. Is it time to adopt SnapChat for higher ed institutions? As you know, we can learn a lot from the experience of early adopters of any new technology, channel or platform in higher education. That’s the reason for this series of interviews from early adopters of SnapChat in higher...
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Karine Joly

General Discussion  - 
 
Next in my series of #highered SnapChat early adopters: Jason Boucher from University of New Hampshire
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That's pretty neat.
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People
Have her in circles
682 people
SAN GO BINH DUONG CUNG CAP's profile photo
Patrick Yursik's profile photo
Daniel Chastrom's profile photo
Mike Monnat's profile photo
Donald White's profile photo
Stewart Foss's profile photo
Jesse Lavery's profile photo
Perrin christophe's profile photo
Eidy Mostamandi's profile photo
Work
Occupation
Executive Director
Employment
  • Higher Ed Experts
    Executive Director, 2007 - present
  • collegewebeditor.com
    Editor, 2005 - present
  • SNHU
    Adjunct Professor, 2011 - 2012
Basic Information
Gender
Female
Story
Tagline
Higher Ed Web Marketing Evangelist and Educator
Introduction
Karine Joly is a Web marketing professional, a social media expert and the Web editor behind www.collegewebeditor.com. She is also the Executive Director of www.higheredexperts.com, a professional development community with more than 2,000 registered members working in higher ed institutions around the world.

Karine shares insights and observations in her Internet Technologies column published every other month in University Business.

She also teaches an 8-week online course on Social Media Marketing for Higher Ed, a course she adapted from the graduate course she created for SNHU MBA in Social Media in 2010.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Canada
Previously
New Jersey - France