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David Mercer
574 followers -
Bestselling technical author. Entrepreneur. Startup founder. Mathematics. PHP. Drupal. eCommerce. Analytics. SEO. Blogging. Marketing. Social. Business. Helping companies grow and succeed online.
Bestselling technical author. Entrepreneur. Startup founder. Mathematics. PHP. Drupal. eCommerce. Analytics. SEO. Blogging. Marketing. Social. Business. Helping companies grow and succeed online.

574 followers
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Referrals (i.e. backlinks) are what Google uses to establish whether a domain and its content are trustworthy. The more trust it has in domain the better chance it stands of ranking pages in search results.

The problem is that established cycles of referrals, mentions, and increased page rankings tends to persist and build up over time.
If you look at a top 10 roundup of anything across any of your industry's big sites, they tend to mention the same things.

Why?

Well, one reason is that those are the top 10 in their niche. But another, perhaps less obvious, reason is that most people don't dig too deeply. Instead, they search on Google. And here's where it gets interesting, because...

Where does Google get its information?

From links given by earlier referrals.

The net effect being that people recycle older content because their research on Google shows up results that are linked from older pages. Those sites become more and more 'established' because as more people research them on Google and write about them, they receive more backlinks, better rankings, and more traffic - leading to more referrals.

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A question on which web builders are the easiest to use answered with rankings of the top two in 3 categories. If you're a novice at building websites, this is probably gonna help you...

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AdWords PPC ads can be a costly exercise for small businesses wanting to advertise their site online. 

We've put together a quick intro with some cool tips and insights that should get your first ad campaign ship-shape and converting nicely.

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Is it possible for a single person to start and run a small home business... and actually make some money out of it?

I would say yes. But only with intelligent, directed effort.

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Want a concise, honest summary of what it takes to make money online or from home - by someone who has done it.

And no, this isn't one of those "make millions for nothing" type things. It's a proper reflection on the work, dedication and skill it takes to make success possible.

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Can a single person with no Web design experience build a great, responsive website without having to spend weeks and months learning how to code?

Absolutely!

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Examples of how not to design websites from some of the world's biggest sites...

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Increased economic volatility vs. "a better way to do things" with technology

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Right at the bottom of the page, you can make out the name of a poster 'Lost_with_CMS' and the first line of this comment:

Can you explain the 'CMS' part of Drupal, Joomla, and WordPress?...

This is the first time I have seen ANY Disqus content being retrieved directly by Google. And, with their new enhanced support for JS, this may the start of rich, Disqus comments appearing in search.

Fingers crossed.
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