- Social RevolutionFounder, 2011 - present
- Ubercool/TrendscapeFounder & Trend Analyst, 2002 - 2011
- ICONOCAST Inc.Founder & CEO, 1997 - 2002
- INTERSTELLARConsultant, 1994 - 1996
- Atelier Systems Inc.Founder & President, 1992 - 1993
- MacWEEKFounder & Publisher, 1987 - 1991
As founder of four start-ups, Michael helped pioneer such sweeping changes as desktop publishing, personal information management, Internet research and online marketing. His ability to identify emerging trends was refined during a career that began at some of Madison Avenue’s most creative ad agencies, including DDB and Chiat/Day, while his start-ups include MacWEEK and ICONOCAST.
A change management consultant, Michael motivates and inspires audiences by exploring innovative cross-disciplinary products and services that leverage market trends. His transformational talks also show how brands are adapting to fast-moving changes in the consumer culture, with special emphasis on the world of social and mobile media.
Michael is the author of Trendscape 2004 and recently released the definitive social media resource, entitled Social Engagement Marketing, which provides an easy-to-navigate “user interface” to the rapidly changing world of social media, including marketing solutions and techniques offered. His insightful analysis can be found at www.ubercool.com.
- Fordham University