O2 Media is a nationally recognized marketing firm with a core interest in digital media and entertainment. The firm utilizes fun and educational content to captivate audience attention and create a positive link between the client and the viewer’s personal needs. O2 Media has refashioned the branded entertainment industry by creating a product that consumers actually want to watch.
The Balancing Act, O2 Media’s morning talk show featured on Lifetime Television, empowers women with information about products that can help them get more out of their everyday lives. The show’s celebrity guest appearances, interactive daily questions and charismatic hosts illustrate O2 Media’s capacity for creating quality television. The Balancing Act features distinct themes each day that serve to peak viewer interest and keep them watching.
Additionally, O2 Media and Lifetime Television have teamed up to present Designing Spaces. This nationally broadcast series offers DIY projects, home improvement tips and segments on all things design. Viewers are offered thought-provoking ideas on how to make their dream space a reality. The professionals at O2 Media understand that home doesn’t just refer to four walls and a roof. With that in mind, Designing Spaces offers special edition episodes that focus on everything from the family pet to green living. With over 140 episodes and seven seasons, O2 Media’s Designing Spaces has become an anchor program drawing the attention of nationally recognized brands.
But O2 Media offers more than just Branded Entertainment. They recognize that the Internet is integral to people’s lives and is usually the first place they turn when researching new products and services. By creating an interactive online identity, O2 Media helps clients attract more customer attention– and ultimately sell more products by helping the customer find out for him or herself what makes their brand better than the competition. O2 Media also offers a direct response division, which takes the age-old infomercial format and updates it for today’s consumer. The end goal is to develop a strategic marketing campaign that goes far beyond traditional sales tactics. O2 Media’s creative writing teams know how to deliver a message that is both succinct and memorable.
Mark Alfieri founded O2 Media in the mid-90s and has since added some of the most accomplished names in television and marketing to his team. Serving as company executives are Lysa Liemer, Michael Moss, John Polyak, Gerry Czarnecki and a cast of other industry professionals; all of whom bring years of experience and a unique perspective to O2 Media. It is this combination of talent and diversity that has helped O2 Media win 34 Telly Awards, a coveted symbol of creative excellence in the television commercial industry.
O2 Media serves some of the most widely recognized names in the world today, including SunTrust Bank, KFC, Microsoft and ADT. With its unique and personalized approach to brand marketing, O2 Media continues to create only high quality material for their clients by giving the consumer pertinent information that they can identify with a brand.