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Fashion Industry
Learn about the Fashion Industry from fashion industry professionals.
Learn about the Fashion Industry from fashion industry professionals.


What area of the business is most important to makeup artists and hair stylists?  Is it Fashion Events such as fashion week, or is it marketing such as photo shoots for fashion magazines?  

Please let me know your thoughts.

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For those of you that work in the fashion industry, you are aware of the importance of making sure that the factories producing clothing are following international standards. Today, I thought it would be a good idea for us to all learn a bit more about an inspection company that can help manufacturers, wholesalers, and retailers keep a closer eye on the facilities producing garments.

Worldwide Responsible Accredited Production (WRAP) is an independent, global non-profit organization dedicated to the certification of facilities engaged in lawful, humane and ethical production. Headquartered in Arlington, Virginia, WRAP has offices in Hong Kong and Bangladesh with staff in the UK, Mexico and East Africa.

Based on reports of improper working conditions in sewing factories in developing countries, a task force composed of members from the American Apparel Manufacturers Association, consultants, NGOs and other stakeholders began an exhaustive, three-year study of the labor and environmental conditions in sewing factories around the world in late 1996. Based hundreds of meetings across the world with numerous governments, trade associations, retailers, brand manufacturers, suppliers, trade unions and NGOs, WRAP was established in January 2000 and is today one of the world’s largest labor and environmental certification program for labor-intensive consumer products manufacturing and processing.

WRAP enjoys the support of 25 international trade associations including the International Apparel Federation which represents 36 national associations and over 150,000 individual companies.

WRAP is a standards-setting and certification body. It has no members nor does it rely on government funding or foundation grants.

The WRAP Certification Program is based on 12 Principles focusing on local law and workplace regulations, generally accepted international workplace standards, and the environment. WRAP also includes evaluation of a facility’s customs compliance and security standards in line with the Customs - Trade Partnership Against Terrorism (C-TPAT) Foreign Manufacturers Security Criteria of the U.S. Department of Homeland Security for facilities exporting to the US. Facilities that demonstrate proper adoption, deployment and monitoring of all 12 Principles receive certification for six months to two years. The certificate applies to the individual facility, not a parent company or brand.

As stated above, WRAP focuses on compliance with local law. It is an apolitical organization and does not lobby nor advocate for issues such as freedom of association outside of local law, nor the concept of a living wage, which has not been defined. WRAP understands and respects the unique culture of each country. Therefore it is the policy that WRAP has not and will not get involved in any political issue with any country.

Facilities benefit from WRAP certification by demonstrating compliance with buyer Corporate Social Responsibility (CSR) requirements. This certification clearly opens doors and creates business opportunities in today’s highly competitive global export markets. WRAP is well recognized and has been accepted by many international retailers, brand manufacturers and licensors. Manufacturers in many developing countries have treated WRAP as an “International Passport for Entry into Western Countries”.

WRAP has incorporated a significant number of “best practices” to assist facilities in becoming more efficient, productive and profitable. Finally, the overall benefits are clear: better working conditions for employees, an environmental program designed to protect the environment, and a sustainable platform to provide for future generations.
Welcome to WRAP
Welcome to WRAP
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Launched in 2007, Twenty8Twelve is a global brand with 3 stand-alone retail boutiques in London and sold in over 300 carefully selected retailers in more than 20 countries worldwide.

Each season new characters inspire the designers to evolve the collection to a new level, offering wardrobe choices with nostalgic references, a smattering of wit and a dose of London grit that is pitched in harmony with its contemporary surroundings.

Since the brand’s inception, artistic expression has played a key role in the design process. Twenty8Twelve’s artist of the season series features collaborations with different illustrators, poets, or artists that creatively portray the inspiration and mood each season.

With its Autumn-Winter 2011 collection, Twenty8Twelve returned to its roots by introducing a “Made in England” capsule featuring a selection of expertly tailored dresses, jackets, and trousers comprised of fine European fabrics, all made in England with a nod to Savile Row. The label continues to expand its “Made in England” offerings, delivering new styles and silhouettes in updated fabrics each season.

With its authentic London attitude, Twenty8Twelve nurtures the very best home grown design talent in the world.
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Rampage Clothing Company, established in 1982, is a recognizable and in-demand labels in the young contemporary/junior arena. The brand is part of Iconix Brand company.

The Rampage woman is beautiful, sexy, independent, and confident. Previous campaigns have featured Petra Nemcova, Gisele Bundchen, Bar Refaeli, and Irina Shayk.

Rampage appeals to fashionable, confident women who take charge of their personal and professional life. The clothes help young women update their wardrobe with sexy and smart pieces, at affordable prices. Rampage products are a successful combination of work-appropriate and night club-ready styles.

The brand is primarily for women between the ages of 18-24. The style is young contemporary fashion.

Available in over 1,500 better department stores in the U.S. including Macy's, Dillard's and Nordstrom

Available in North America, Latin America, Middle East, Thailand and China

20+ product categories include apparel, footwear & accessories

Learn more about Iconix at their website at or at plus dragon at
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In July 2005, OshKosh B’gosh joined the Carter's family of brands. Together, OshKosh B’gosh and Carter’s are two of the oldest, largest, and most-recognized brands of baby and children's apparel in the U.S.

OshKosh B’gosh is renowned the world over as an iconic American children’s wear brand. They are known to make some of the world’s best overalls and the world’s best denim for kids. As relevant today as in 1895, when the idea of making pint-sized versions of work clothes first emerged, their fun, down-to-earth styles are built to last, and designed to move with kids through all their adventures.

Throughout the years, as they branched out into other areas – like casual playwear and outerwear, playful dresses and swimwear, comfortable sleepwear, and more – they stayed true to the work-wear inspired heritage of quality and durability that moms know and trust.

Their clothing reflects these convictions: jeans with secret pockets for treasures; skirts with perfect twirl-ability; and prints, embroidery, and slogans that are as playful and unique as the kids who wear them.

If you have children, do they wear OshKosh B'Gosh? What is your opinion of the company, the brand, and the products quality? Would you recomment OshKosh to a friend?

If you know any information about this company, please add to the comments section below.
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very comfortable shoes. Don't you agree?
The philosophy at New Balance is simple. Listen, learn and refine. I t’s an approach to technology that puts them face to face with world class athletes and everyday athletes alike. Keeps them focused on the goal they share with everyone who runs, walks or competes.

New Balance began as a Boston-based arch support company in the early 1900's, developed into a specialized shoe manufacturer in the 1970's, and has grown to become a leading global athletic products company. Today New Balance is a family of brands including New Balance, Dunham, PF Flyers, Aravon, Warrior and Brine.

Since the days of selling arch supports to police officers and waiters, New Balance has been a brand concerned with meeting the needs of the everyday athlete. Part of producing superior footwear and athletic apparel is manufacturing it to fit all widths and sizes, because a better fit produces better performance.

To ensure the best fitting, best performing shoes and apparel, they focus on improving their technology and production methods. They have maintained five manufacturing facilities in New England where they continue to rely on the skills and teamwork of their American workforce to produce a percentage of their athletic footwear. They have also remained strongly committed to a core set of company values that include integrity, teamwork and total customer satisfaction.

If you know more about New Balance, please share your thoughts below.
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The fashion brand Nina Ricci is one of those brands with an interesting history. Over the years, many designers have been involved with the development of the brand. Below you will find a brief history (the majority retrieved from Wikipedia April 2012).

Nina Ricci is a fashion house founded by Maria "Nina" Ricci and her son Robert Ricci in Paris in 1932, and owne d by the Spanish beauty and fashion group Puig since 1998. Nina Ricci designed gowns while Robert managed the business and finances. She worked with the fabrics directly on the mannequin to ensure they had shape once they were finished. Nina Ricci designs soon became known for the refined, romantic, always feminine feeling Maria adds to all of her collections.

In 1945, with the war over, designers were casting about for a way to revive the infatuation women had formerly had with haute couture, while raising money for war relief. Robert Ricci had an idea which Lucien Lelong, President of the Chambre, put into action. Over 150 mannequins from 40 Paris couturiers, including Balenciaga and Madame Gres, were dressed in the labels' best fashions and were placed in an exhibition held at the Louvre, in Paris. After a huge success in Paris it toured Europe and then the USA.

In 1946 Robert created his first fragrance, Coeur Joie. In 1948 Robert came up with another fragrance, L’Air du Temps, the brand's most popular fragrance, which continues to be a top seller today. Several Flight Attendant uniforms were designed by the Nina Ricci brand. Nina Ricci is also a pioneer of licensing their designs before the rise of Ready-to-wear. As early as 1960, they started licensing their patterns to upscale boutiques such as Chez Ninon in New York and Betty Charnuis in Hong Kong for 'line-to-line' reproduction.

By the early 1950s Nina Ricci was nearing 70 and she slowly ceased to take an active role in design, choosing to just keep an eye on the house. Her son chose the new head designer in 1954, the Belgian Jules-Francois Crahay.

Crahay left Ricci in 1963 to go to Lanvin, and was immediately replaced by Gerard Pipart, who had worked at Balmain, Fath and Jean Patou prior to his new job. He continued to carry on the name of Ricci with beautiful and elegant dresses.

After Maria Ricci's death in 1970, Crahay was appointed head of the house. Robert continued to excel in perfumery and business until his death in 1988.

Massimo Guissain's family purchased the house of Nina Ricci in 1998 from Crahay. Massimo Guissain worked as a designer, but Nathalie Gervais had been the chief designer for the house for several years. She presented her last collection in Fall 2001. In May 2002 American designer James Aguiar took over as chief designer and designed for the House of Ricci for two seasons.

In 2003 Lars Nilsson took over the house of Ricci with shaky reviews from critics. He made a sudden redesign in early 2006, and then in September announced that Brussels-born designer Olivier Theyskens of Rochas would take over the role as head of the label. In 2009, Theyskens was replaced by designer Peter Copping, who had worked for Louis Vuitton.

If you know more information about this fashion brand, the stores, or the designers behind the brand, please share your thoughts or questions in the comment area below.
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Nina Donis is a Russian fashion designer. If you know more about this designer of fashion brand, please share your information below.
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