To thrive in #social
and new media in general, we need much more than content producers, we need a new breed of designers that grasp the elements of online sharing and have mastered the A.R.T. of social media to trigger desirable (and social) actions, reactions and transactions. A new genre of social producers are taking aim at developing content strategies that are not only consumable, they’re shareable, actionable and act as catalysts or sparks for relevant conversations. These social producers are in fact masters of their domains and understand the culture and the laws of information commerce within each.
Infographic by Brian Solis