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Hyleads
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Total Web Solutions including SEO, Web Design & Development
Total Web Solutions including SEO, Web Design & Development

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Great read. I still ask myself that question on a daily basis...

I was a very small part of Amazon's launch, and actually wondered if an online bookstore would work.  I made the first public announcement of Amazon.com on October 4, 1995. You can still see it here: http://www.urlwire.com/news/100495.html

I've never thought of link seeking as an SEO function, and still don't. Here's a link to a print article from INDUSTRY STANDARD magazine in 1999 where I describe link seeking as public relations - "Getting the Right Spin: PR on the Net" http://goo.gl/y7AMdf 

Even though much has changed since I began, the tactics I use today to seek publicity in the form of links have the same goal: Connect content with the people who are most likely to care about it.  What happened was the search engines came along and recognized these types of links as the links that matter. Earned by value. And this remains the same today.
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It is Whiteboard Friday! Today +Michael King tell us about ways to prove the potential ROI of our content efforts before they begin. Don't miss it!  
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Result-Driven SEO services
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