- Scott Oser AssociatesConsultant that helps grow response for a company's membership, marketing and sales efforts., present
- AAAS (Science)
- National Geographic
- AOAC International
- George Washington University
- University of Vermont
The Membership Engagement Blog: A Year-Round Conversation Through #Event...
There may have been a time, once upon a time, when an event marketing strategy was as simple as “plan it and they will come.” But those days
The Membership Engagement Blog: Member Recruitment Gone Wrong
On January 6th, a professional association in the scientific industry sent a direct mail piece to recruit new members. The offer was actuall
Marketers Struggle to Marry Social Media and CRM | Digital - Advertising...
Many marketers have strong CRM databases and robust Facebook or Twitter followings. But few marketers have figured out how to marry the two.
Aptify Blog > Riding the Waves to Grow Your Membership
Aptify's Blog focuses on topics at the intersection of Association Management and Technology
Postal Service to Begin Closing More Than 200 Distribution Centers in Ma...
We seldom suggest loin girding in ProNews, but 2012 could be an…umm…interesting year delivery-wise. And not the good kind of interesting. On
14 Ways to Expand Your Publication's Audience - Newsletters - Publicatio...
Association leaders recognize the value of an association's flagship magazine as a member benefit, but few think about the variety of ways a
Establishing The Value Of Online Communities - The Online Community Guide
If I asked you how much your community is worth, could you tell me? Most community managers can't. These same community managers will then c
Meh! Not Everyone's Into Social Networks | MarketingProfs Daily Fix Blog
MarketingProfs guest blogger Sujata Ramnarayan was inspired to analyze why some people shun social media after reading a New York Times arti