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So which are you: dinosaur or smart bunny?

The dinosaur obviously knows that he has to have a website for his business. There it is, reading like an online brochure. He goes out looking for customers for his product or services, rather than finding products for his customers. The dinosaur still believes in wasting time, money and energy in dull advertising campaigns.

The smart bunny, on the other hand (or paw), is busy using social media to establish what people actually want. He uses instant access to online data to carry out research that used to take weeks and cost silly money. The smart bunny is not reliant on banks but uses crowd funding with Kickstarter and the like.

Just think about what makes some of today’s major business successes different from the giants of the past.

Facebook, the world’s most popular media owner, does not create any of the actual content.

Airbnb, now the largest provider of accommodation in the world, owns no property.

Uber, the world’s largest taxi service, owns no vehicles.

Business is changing and you need to get on board or be left behind with the dinosaurs.

So be a smart bunny and give me a call. I can help take your business out of prehistoric times and into a brave new world. Go on, hop to it!
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Remember last year’s resolutions? I bet you tore up your gym membership shortly after 31st January!

With your business, however, you have the chance to make a resolution that you can keep – or rather I will keep it for you. Resolve to get serious about growing your business and book a Dynamic Development Day with me.

I will dedicate spending a whole day with you taking a long, hard look at your business from the inside. Together we will consider where you are now, what you want to achieve and how we can get you there.

We will do this by concentrating on the three Ms: Market, Message and Media. This will allow us to identify your target audience, establish why they should use your products or services and home in on practical ways of getting your message across.

I can guarantee that you will be amazed at the benefit you get from spending just one day concentrating on talking and thinking about nothing other than your business and how we can make it grow.

Following our day together I will spend the next two days with my team putting together your very own personalised Implementation Action Plan.

Please note that I can only offer two Development Days a month, so get your request in early. Call me on 01452 534860 or take a look at our super offers elsewhere on our website.
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