Profile cover photo
Profile photo
Sprout Social
23,435 followers -
Social Media Management Software for Business
Social Media Management Software for Business

23,435 followers
About
Sprout Social's posts

Post has attachment
Social media isn’t just a way for us to send memes, find entertaining videos or keep up with the latest pop culture trends. The use of social media to communicate extends to government as well. One of the biggest benefits of Twitter, Facebook and Instagram is ease of communication. Social media makes it easier for citizens to voice their opinions, and for the government to hear them.

Post has attachment
Want to improve your social customer care with Twitter Automation? Learn how Evernote uses Sprout Social's Twitter automation tools to drive social customer care efficiency and increase their ROI.

Post has attachment
A key to justifying your social media work is setting up measurable goals that can showcase improvements in your digital presence.

Post has attachment
No one said it’s easy being successful on every network. It takes a lot of commitment, strategy and planning to get your social media audiences to trust your brand. That’s why we’re providing five of the most essential social media best practices to get your brand closer to your reward.

Post has attachment
When customers decide to engage with your business on social media, they’re essentially putting trust into your brand to solve their problem. Be sure to be there for them when they need you.

Post has attachment
Despite social media’s proven track record, there are still some companies who aren’t quite sold. Whether you’re looking for some new ways social media can benefit for your brand, or trying to sell its value to the C-Suite or even clients, we’ve compiled a list of 38 benefits of social media every business needs to know.

Post has attachment
“Well, no two days are alike.” That is a common response to the question marketers get on a weekly basis: “What is your typical day like?” In the spirit of embracing the unique nature of what a day in the life of marketers embody, we’re thrilled to share our new series #NoTwoDays, starting off with Pete Haas, social media manager at PCMag!

Post has attachment
The City of Las Vegas is changing the way citizens think about engaging with their local government by investing in social media to connect with the residents, business owners and organizations that call Sin City home. Vegas’ social team began as a team of one and has quickly flourished into a group of five communications professionals with one primary goal: increasing citizen engagement.

Post has attachment
When done right, automation isn’t awkward or off-putting. It may not even look automatic to an outside observer. If you’re considering automation as part of your social media marketing efforts, there are a few key questions to ask yourself. Read on for more.

Post has attachment
One of the biggest challenges brands face with influencer marketing is calculating how much they should pay. Are you offering too little? Does the quote you got from an influencer seem a little high? Not to worry. Here are some tips to help you determine how much to pay influencers.
Wait while more posts are being loaded