Know your demographics: understanding your current and future customers and communicating to them in a way that’s realtable can go a long way. Knowing your customers extends further than just talking to them; Listen too, and use the information you receive to build a better product.
Borrell Associates has come out with an extensive new report about small business (“SMBs”) and social media adoption. It contains forecasts and spending estimates as well as other data about SMB usage...
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