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Forrest Bell
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Forrest Bell's posts

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Google Co-Founder Sergey Brin Is Building the World's Biggest Aircraft. Here's What We Know So Far

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How I Create 10x Content Using Graphic Guides - It's not enough to just do what everyone else does - even if you're doing it well. You have to go above and beyond to gain your audience's attention.

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Nationwide: Brands are turning a blind eye to safety and measurement issues

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Five Techniques for Maintaining a Positive Mindset - Disappointments are a part of life. Here are five tips for staying positive when things don't go our way.

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Marketing is changing and agencies can’t keep pace - Agencies are failing to evolve at the rate brands need. That is the clear conclusion of a new study into the client/agency relationship and how to make it fit for the future of marketing. The report, by UK-based market intelligence firm Creativebrief, questioned 50 agency CEOs and 50 brand CMOs about the changing role of agencies. It found that 68% of agency respondents and 72% of brands believe that ‘agency structures, processes and pace...

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How This LinkedIn Expert Used the Platform to Develop His Personal Brand

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How M&S is getting ‘more bang for its buck’ in marketing - M&S increased views of its Mrs Claus Christmas campaign despite spending less Marks & Spencer (M&S) has cut its marketing budget as it looks to get ‘more bang for its buck’ through an increased focus on social media and its Sparks loyalty card. The retailer spent £162.7m on marketing in its financial year to 1 April, £23m or 12.6% less than the year before. And while its CFO Helen Weir would not be drawn on budgets for this year, sh...

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How Facebook Employee No. 30 Turned Being Fired 11 Years Ago Into 2 Multimillion-Dollar Web Businesses of His Own

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Marketers returning to commission-based pay models for agencies

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More Than 100,000 Tune Into Zuckerberg's Facebook Live at His Old Harvard Dorm
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