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Mary Ann Halford
Works at FTI Consulting
Attended Harvard Business School
Lived in New York
125 followers|2,496 views
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Mary Ann Halford

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Interesting article on the pressures within today's ecosystem.  The author points to viewers being partly to blame - yet, it is really that consumer adoption of technology is outpacing the ability of well-entrenched models to adapt and change quickly.
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Mary Ann Halford

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ReadWriteWeb did a good post describing how old media is fighting back . . .yet it also explains how the battle is just beginning to get very interesting.
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I am looking forward to digging into this . . . looks like a great update to the last playbook
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As someone who has worked in the entertainment industry for much of my career, I think this is one of the best pieces written. It was done by Jason Calacanis in response to Y Combinator's request for startups that will "kill Hollywood". Jason, a very successful tech entrepreneur, also lives in LA and gets the issues . . . well done!
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Mary Ann Halford

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Just read a great piece on Video Ad Networks written by Ashkan Karbasfrooshan, founder and CEO of WatchMojo, a video publisher. In light of the recent fundings for Bright Roll and YuMe, this piece does a great job of summarizing the video ad network landscape. A must read! I also look forward to people's comments on this piece.
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Mary Ann Halford

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TV is becoming "friends" with social media
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Interesting - but how is he going to fund the $ 500 Million in programming investment?
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Love all the creative videos in this post
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I think this is a very interesting product. I look forward to seeing if MTV can take it to the next level. I hope they do!
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People
Have her in circles
125 people
Work
Occupation
Consulting, Media and Entertainment
Employment
  • FTI Consulting
    Managing Director, Telecommunications, Media and Technology, present
  • BizWorks360
    Digital Strategies adn Solutions, 2012
  • ITN Networks
    SVP, General Manager of Digital
  • Global Media Strategies
    Owner
  • Fox Entertainment Group
    EVP of Fox International Channels
  • Solomon International Enterprises
    SVP, Business Development
  • The Samuel Goldwyn Company
    VP, Strategic Planning & Administration
  • Cinema Research Corporation
    Chief Operating Officer
  • Bankers Trust Company
    Vice President
  • Chase Manhattan Bank
    Assistant Treasurer
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Previously
New York - New York City - Los Angeles - Boston - Washington, DC
Story
Tagline
Media executive working with broadcasting and entertainment companies on their digital transformation strategies.
Introduction
I have been involved in building businesses in the media and entertainment industry for twenty years.

In the Spring of 2012, I joined FTI Consulting as a Managing Director in their Communications, Media and Entertainment Group.  My focus is on providing digital transformation strategies and solutions to broadcasting and entertainment clients.

Prior to joining FTI Consulting, I owned and operated, BizWorks360, a New York-based digital strategy consultancy.  I am also on the Board of Directors for Triton Media.  Prior to launching BizWorks360, I was the SVP and GM of Digital for ITN Networks, the dominant unwired network for broadcast television.  I launched and implemented their local ad network comprised of leading local media web properties.  I also owned and operated Global Media Strategies, a media and entertainment strategy and advisory firm, working with companies like MTV Networks, National Public Media, Atlas Media Corp, Palladium Equity, Elevation Partners, LEK Consulting, amongst others. I also co-founded Saavn with 212 Media and pbTravel.

I also was one of the which was the platform for consolidating leading midway operators for state and county fair and carnival industry, a $ 1 billion-plus subset of a $ 4 billion plus fair industry in North America. The platform was funded by Cypress Private Equity and currently operates as North American Midway Entertainment.

I also built and developed the Fox International Channels Group from a Latin American Channels Group into a global channels group which now broadcasts more than 140 television services in 32 countries.

I am also a single working mom and am very proud of my 13-year old daughter.
Education
  • Harvard Business School
    MBA, 1985
  • Georgetown University
    Government, 1980
  • The Mary Louis Academy
    1976
Basic Information
Gender
Female