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Yorkville Consulting
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We train your teams to be world-class marketers.
We train your teams to be world-class marketers.

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B2B Marketers, how’s your relationship with Sales? Watch our 3-minute video to learn how Marketing and Sales can work together to get the job done!

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75,000 people have learned the four types of integration. You can learn too! Watch our course on how to integrate your brand internally and externally across all stakeholders and marketing touch points. Click below or access through LinkedIn Learning.
Welcome
Welcome
lynda.com
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Thrilled to have volunteered this weekend mentoring students in NYU’s Aspire Program. A wonderful 2-year college prep program that empowers high school students to become first-generation college students.
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How can a small start-up brand effectively challenge older established brands? Listen to Dina Shapiro’s response in the ExecRanks Marketing Advisory Council.

https://www.execrank.com/board-of-directors-executive-panels/the-marketing-advisory-council-11am-pdt-mar-14-2018
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Learn B2B marketing essentials to create relevant, impactful campaigns! View the online course below or access through LinkedIn Learning.
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ExecRanks members! Does your brand have a winning score? Take this quick test to see how your brand positioning measures up. https://www.execrank.com/board-of-directors-articles/does-your-brand-have-a-winning-score
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Need insight about the agency world and how to hire a marketing agency? 30,000 people have already viewed this video to learn. You can too, by clicking below or accessing through LinkedIn Learning.

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New workshop! BUILDING TEAMS THAT DRIVE GROWTH.

Conflicting priorities, functional silos, diverse personalities, and lack of clear role definition can lead to team frustration, personality clashes, and misunderstandings that sideline productivity. Effective marketing is a team sport. Even the most technically skilled individuals must work collaboratively with their colleagues to meet their business objectives.

This workshop will help you understand different working styles and how to communicate effectively with your teammates. You will learn how to eliminate role confusion through responsibility charting, how to overcome barriers to collaboration, and best practices for conflict resolution. This workshop provides pragmatic, actionable tools, processes, checklists and frameworks to help your team together more effectively.

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Engage your customers through insight-driven personas. Learn how in this 3-minute video.
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Need to generate leads for your business? Start by writing your goals. Learn how in this 4-minute video. https://www.lynda.com/Marketing-Lead-Generation-tutorials/Set-goals/374609/431069-4.html
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