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Jason Pedersen
1,615 followers -
Ranking #1 on Google with your keywords is the best thing you can do for your business.
Ranking #1 on Google with your keywords is the best thing you can do for your business.

1,615 followers
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Here are a few pics of Jeff working on my geo-air system.
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Thanks for the invite - looking forward to being a part of it.

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Jeff Laird is an amazing excavator. His skills with his large tractor and ability to work through difficult situations really shows the pride that he takes in his work.  I highly recommend Jeff for any of your excavating needs. 
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Introducing Google+ Collections, a new way to group your posts by topic

Our happiest Google+ users are those who connect with others around shared interests and passions. So we set out to give people a place to express the things they love. Today, we’re announcing Google+ Collections, a new way to group your posts by topic.

Every collection is a focused set of posts on a particular topic, providing an easy way for you to organize all the things you’re into. Each collection can be shared publicly, privately, or with a custom set of people. Once you create your first collection, your profile will display a new tab where other people can find and follow your collections.

Posts in collections you follow will appear in your Home stream, with a link to easily jump right into the collection so you can get to similar content from that author. Collections give you a great way to find more of the stuff you love from the people you follow.

Collections is available on Android and the web, and iOS is coming later. For Android users, make sure to update your Google+ app to get access to Collections.

For inspiration on interesting topics, check out our Featured Collections page here: g.co/collections

Create your collections today and share what you love.
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How and When Does Insurance Cover Laser Eye Surgery
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Average Cost of Lasik
The most common question about eye
surgery is; “How much does Lasik cost?” The most suitable answer to this
question is this: There is no single conclusive answer. Lasik cost Vary from
the little “too good to believe” $299 per eye on TV commercials to the m...
Average Cost of Lasik
Average Cost of Lasik
alllasik.blogspot.com
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Smart!
You Have Struck Gold By Using Google Analytics – Now Start Working Smarter!
One thing I find fascinating is a lot of people tend to overlook Secondary Dimensions in Google Analytics. This is rather unfortunate as Secondary Dimensions could be extremely valuable when trying to understand what the reports actually mean.The best way to do that is to put data in context - hence the beauty of Secondary Dimensions allowing us to compare a set of metrics in one dimension to a set of metrics in another dimension. 

Let me be clear from the start. Secondary Dimensions don't need setting up. They are already there for you to use in every Prime report - no magic needed just experimenting (!). In this vast amount of information in Google Analytics every report can be customized to your business needs.

People always understand examples more than anything else so lets give some.

We all know which channels are driving the most visitors to our websites, but which channels are driving the most page views to specific pages? Just go to Behavior and  “All pages” report and select “Medium” as your Secondary Dimension. Boom (!) suddenly you see all the channels and page views in relation to your pages. You also see the different reaction they are having to your content. The wisdom here: use those differences to optimize and improve your landing pages. Go on have a quick look at this report and tell me what you see….

Now something a bit more complicated. Every paid search professional is running ad tests (at least I hope they do) with the most common being different ad headlines. Go to Acquisition and “AdWords Keywords” report selecting AdWords Keywords as you Second Dimension. Boom (!) now you see which headline/keywords are the most successful in your PPC account which will allow you to channel more impressions to those. Did I say “a bit more complicated”, but you see it as super easy. Yes, because it is very easy and clever.

When introducing Secondary Reports ,Google made sure they are very quick and intuitive. To use them all you have to do is click the "Secondary Dimension" drop down tab above the table of data, and input a dimension you want to compare the default dimension to. How do you back to your default view? Just click the(X) located by the Title of the Secondary Dimension  and you will be back to default view of primary dimension. Quick and intuitive

My top 3 dimensions for standard google analytics reports:

1. Content->Events->Top Events-> Event Category(primary dimension) + Event Action (secondary dimension): In my opinion the easiest way to see what specific events are working best, by showing both the category and event action.  Most beneficial if you have a lot of event tracking or if you track outgoing links.

2. Traffic Sources->Search->Organic->Keyword(primary dimension) + Landing Page (secondary dimension): A good way to show top content/landing pages in terms of top organic keyword searches including (not provided) keywords. 

3. And last but not least:*Audience->Behavior->New vs Returning->Visitor Type (primary dimension) + City (secondary dimension)*: This shows top cities visitors are coming from in terms of new and returning visitor traffic, also shows the difference between various cities.  Can explain potentially what new cities should be target markets. Very useful for companies (like the one I am currently working for) doing business all over the globe. 

I hope that with this basic tutorial I have convinced you to have a good look into Second Dimensions. As they don't need any setting up and are easily accessible I encourage you to start playing with them to get deeper levels of insight of the Google Analytics Data.

Article first published on: http://royalsofia.com/secondary-dimensions-in-google-analytics
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