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Impresseve Digital Marketing
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SOCIAL MEDIA CAMPAIGNS
It's hard to imagine a world without social media today, with the role that this alternative reality plays in all of our lives. Used for both business and personal matters, social media platforms provide a prime opportunity for small businesses in particular. We understand this relatively new medium's potential, which is why we work hard to help our clients build a stronger social media presence both in the UK and abroad. We'll help you develop a social media strategy, increasing revenues through it as a result.

#Impresseve #Digital #Marketing #London #Social #Media #Campaigns

https://www.impresseve.co.uk/services/social-media-campaigns

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PPC CAMPAIGNS
One of the swiftest ways to place your site at the top of a page of search results and drive high quality traffic to it at the same time is with Pay-Per-Click, or PPC. This is a form of advertising that can work heavily in your favour. Google's AdWords tool allows you to increase your sales by placing your website among the heavy hitters in the featured yellow section.

Our PPC agency is here to not only set up your account, but also manage it from month to month to help you make the most of this opportunity.

What will our PPC agency in London do for you?

Our PPC management experts will perform three main functions on your behalf.

Set up a PPC account
Review your PPC account
Manage and maintain your PPC account from month to month

Set up a PPC account

Are you new to Google advertising? Never fear, we can set up your PPC account from scratch and help you get started. This involves:

Conducting extensive, specific keyword research to target the right phrases that will drive traffic along with conversion

Identifying the correct bid to display the ad more frequently

Creating and optimising ad copy and choosing the best landing pages

Attracting clicks only from locations that you prefer, so that you can avoid wasting money

Giving you further instructions on managing your ad campaign

Review your PPC account

Have you set up an existing PPC business account? Our UK PPC management team can audit this to find any potential errors, while optimising it for better performance. This includes:

Adding strategic keywords as needed

Checking if the correct bids are already in place, avoiding unnecessary expenditure

Increasing ad quality to save money by lowering bids

Attiring clicks from selected areas

Our PPC agency London will provide you with a monthly report highlighting issues we found, how we fixed them, and objectives behind them.

Manage your PPC account from month to month


Are you too busy for AdWords management? Sit back, relax, and let our UK team of professionals take over the reins on your behalf. Whether you're starting up a new PPC account or already have one, we'll manage it from month to month with long-term results in mind. This includes:

• Initial creation or review of the account

• Checking campaign performance each week

• Tracking keyword and ad-copy performance

• Checking and editing any poorly performing keywords

• Checking and editing any poorly performing ad copy

• Adding new ad copy or keywords and tracking performance

• Identifying new features in AdWords which could improve your campaigns

• Providing you with a monthly report, showcasing work we've completed and checking your account's performance

Why should you choose us to manage your next PPC campaign?

We will manage your PPC accounts and campaigns with constant updates
We offer management of PPC campaigns at an affordable price
Our professional team members have run successful PPC campaigns for international brands
We have PPC experience from working at global agencies based in London

#Impresseve #Digital #Marketing #PPC #Campaigns #PayPerClick #Agency

https://www.impresseve.co.uk/services/ppc-campaigns

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SEO CAMPAIGNS
You've probably heard the buzz about SEO, but do you know how to make Search Engine Optimisation work for your business? This practice is actually a collection of different strategies designed to ultimately increase a website's visibility on relevant search engines, from Google to Bing. Because the world today puts instant access to information at a user's fingertips, it's essential for businesses to rank as highly as possible on various search engines. In fact, it can make or break a business.

You can think about SEO's potential and power by using this equation:

Visibility = Traffic = Money

It's as simple as that.

What will our SEO agency do for you?

There are 3 major components of SEO strategy.

Keyword Research
Onsite Optimisation
Offsite Optimisation

Our SEO agency in London will work on all 3 of these major aspects to help you achieve high rankings.

Keyword Research

Our SEO services begin by uncovering keywords that your potential customers enter into Google or other search engines while searching for your services or products.

Onsite Optimisation

This involves reviewing all of the content already on your site to verify that Google can access it. As part of this process, our SEO agency in London will perform the following audits.

Content (issues with duplicate content, relevancy, and the presence of optimised site content)

Accessibility (page errors, HTML optimisation, redirects, URL structure, rich media content, etc.)

Technical Aspects (site speed, potential server errors, sitemap files, and robots)

Offsite Optimisation

With this process, our UK based SEO company will take a look at who is linking to your site, and how it could be perceived. These SEO services include:

Analysis of the competition (comparing your site's performance to that of your competition)

Checking link quality (removing low quality links from other sites)

Selecting the best keywords to use for link building purposes, based on factors including competition, relevancy, and traffic

Using white hat techniques to take care of link building to the site

Our services also include sending a monthly report, which shows you your rankings, traffic changes, and any websites linking to your website

Why choose our SEO Company for your website?

SEO is what we do best. Our professional team members have a wealth of experience working for global agencies in the UK, where we've run campaigns for major global brands.

So why choose us?

✔We have experience at major international agencies based in London
✔We have SEO experience across a broad variety of industries, from fashion to finance
✔We offer regular updates on your campaign's status
✔Take advantage of high quality SEO at prices that won't break the bank
✔Our business is based on tenets of transparency, honesty, and realism

#Impresseve #Digital #Marketing #SEO #Campaigns

https://www.impresseve.co.uk/services/seo-campaigns

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WEBSITE DESIGN
From multinational companies to start-ups, having a website is now a must in the business world. Your website is the first impression that you'll make on new clients, serving as your business card and shop all rolled into one. But have you thought about what goes into a successful e-commerce web design? Your website may be your primary source of income, so it's important to make sure that it matches your company identity and it works perfectly.

What we can do for you

Whether you're in need of a basic informative website or more complex e-commerce solutions, our web design agency has the skills to pay the bills.
There are a number of professionals at our web design agency in London who will work on your project:

Programmer
Marketer and SEO Analyst
Graphic Designer
We work together to provide a seamless, hand-crafted and personalised finished platform for your business.

We developed our own CMS in-house

Essentially, we decided to build our own CMS with the intent to solve some issues that common open source platforms (e.g. WordPress, Magento, Joomla etc) present. Despite the problems we outlined below, we realised that most web design agencies still employ current CMSs for their clients while charging substantial money for their work (15k to 30k).

Below we summarised the main three USPs of our CMS:

Customization

Most open source platforms do not allow full customisation of websites because the entire CMS was not created by the agencies managing it. Towards this end, other agencies need to first fight against the codes of the CMS they use (which they have not written themselves) and then try to fit their new codes within it. Therefore, when agencies are asked with an ad-hoc e-commerce solution specific to their client's needs/industry, they either take very long or are unable to do it. With our CMS, instead, we can provide our clients with any customised feature they want because we know and developed all the codes, quickly being able to tailor any features to client's needs and expectations.

Crash-free System

As you probably know, open source platforms carry free plugins which clients usually download when wishing to add a new feature to their site. Very often these free plugins do not follow the latest CMS version upgrade (because the developer might not be interested anymore or for any other reason) letting crash the website or generating problems. Since we do not use plugins but we handcraft codes, at our web design agency we managed to create a nearly crash-free system.

Speed and User Friendly Experience:

Clients being given with ordinary CMSs are also given with a large number of features they will never use in their back ends. Apart from coding the platform in a "skinny" way, we only upload to the system the features the client is interested in rendering the platform lighter and faster and more user friendly. This also positively impact loading times and SEO rankings.

Our step by step approach

1. Business discovery: To get started, we want to sit down and listen to your ideas for your information or ecommerce website design. We want to be sure that we understand your audience, industry, and overall goals, and if you have ideas of your own we will do our best to support them.

2. Planning your strategy: Understanding the basic context of your site, we will then be able to prepare a written strategy allowing you to see both a description of your potential website's functionalities along with a skeleton and graphic draft of the site itself.

3. Site development and integration: Our website developers set up your hosting, database, programming, and testing during this next phase. You'll receive up-to-the-minute information regarding your site's status, allowing you to check in and suggest changes as needed.

4. Website launch and beginning SEO: After you've approved the site, we'll be able to position it online and ensure that it's indexed by all important search engines, from Google to Bing. We'll also be sure to install tools like Google Analytics and Webmaster Tools to help you keep track of your site's health and daily visitors.

5. Post sale and website maintenance: While some website designers will leave you to your own devices after the website launch, we'll offer you instructions so that you know how to make small changes on your own (adding new products, content, or price changes). In the meantime, we'll also provide you with full support in the event you have further questions or concerns. Light changes to content, simple bugs, or basic changes will be carried out free of charge, while more substantial changes can be instituted at a discounted rate or by signing up to one of our maintenance packages.

Why choose us for your website design?

✔You'll gain the experience of a web designer, programmer, and SEO expert all in one
✔We offer a fully customisable, crash free system which run at a very fast pace

#Impresseve #Digital #Marketing #Agency #London #Website #Creation #Design #WebsiteDesign

https://www.impresseve.co.uk/services/website-design

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Design with us your website and you'll be... "ImpressEve"!

#Impresseve #Digital #Marketing #Agency #London #Website #Design
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6/1/16
5 Photos - View album

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GRAPHIC DESIGN
Top notch graphic design is an integral part of any marketing journey. Creating successful graphics involves not only the design itself, but the marketing research that backs it up. This is design with intent.

With that in mind, are you on the hunt for a memorable, attractive logo that will make clients take notice of your business? Or perhaps an attention-grabbing label that will entice customers to pick your product off the shelf? Our design agency knows how marketing can be a powerful tool, so we can help you with that.

No matter what your graphic design needs may be, at impresseve we can create brochures, flyers, banners, and other marketing materials needed to present your products and services in the best light.

#Impresseve #Digital #Marketing #Agency #London #Graphic #Design

https://www.impresseve.co.uk/services/graphic-design

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PROJECT DESCRIPTION
Website Creation, SEO, PPC, Social Media, Support & Maintenance, Hosting Management

The Brief

Luisstyle is an Italian company specialised in manufacturing sharply-designed sunglasses and eyeglasses. Their aim has always been combining matchless design with engineering studies to offer their client great value for money. Despite a fairly high market share in Italy thanks to a wide number of official reseller shops, Luisstyle decided to reach an even broader audience by establishing a high profile e-commerce and boosting it hard to both Italian and UK markets via different digital marketing campaigns.

Solution

In order to be consistent with their brand image, we were first required to render the design of the site sleek and sharp. The architecture of the website was then projected considering the high number of models and colours at their disposal. In light of future digital marketing campaigns, we implemented on the site a series of online marketing tools specifically thought to convert into customers as much traffic as possible. Among others, we put in force an elaborated voucher feature, a 3-click check out process and a number of sections targeted at advancing some specific products. Having created the website, most of our team have come together to deliver effective marketing campaigns to increase traffic in Italy and the UK. We are now in charge of increasing their sales trough a creative social media campaign across all platforms and a high standard PPC campaign which is hiking the sales and exposing Luisstyle to they eyes of many users searching their type of products on both Google UK and Italy.

#Impresseve #Digital #marketing #Website #Design #Ecommerce #SEO #PPC #Social #media #Strategy #Luisstyle

https://www.impresseve.co.uk/work/luisstyle

Post has attachment
Design with us your website and you'll be... "ImpressEve"!

#Impresseve #Digital #Marketing #Agency #London #Website #Design
PhotoPhotoPhotoPhotoPhoto
5/26/16
5 Photos - View album
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