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OpinionLab

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We've landed at #adobesummit   in booth 201. Come see our #wickedol  board and talk all things customer feedback.
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OpinionLab

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Retailers love in-store tracking, but consumers disagree. Read more in the recently published Fortune article that utilizes OpinionLab data!
New survey reveals overwhelming rejection of retail’s latest innovation.
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OpinionLab

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Opt-in is the wave of the future when it comes to customer feedback. Adweek just published the results of our infographic on why in-store tracking isn't working for consumers.
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Introduction
OpinionLab is leading a Voice of Customer (VoC) revolution, powered by the value of feedback anytime, anywhere. After 13 years on the front line of VoC innovation, we've built the only omni-channel solution that captures and manages real-time feedback from websites, mobile platforms, stores and products. In short, we're revealing what consumers everywhere want and need, improving customer experience across the board.