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Brady Lutsko Consulting, LLC
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3 Mistakes to Easily Avoid When Updating Your Website:
http://buff.ly/23Xl7nB #marketing #contentmarketing #SEO #webdesign
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Branding an event requires more than a cool logo and website. Loyalty and reputation are keys to success. #QualityCounts #KeepThemComingBack
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Think PRINT is dead? 85% of exhibitors still use printed sales collateral and PRINT is also attendees' #1 preferred way to receive info. Are you giving the customer or prospect what they want, how they want it? Say yes to print!

Via Center for Exhibition Industry Research: http://buff.ly/1RvSdTS
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Facebook, LinkedIn, and Twitter posts: one message does NOT fit all.
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When it comes to Tweets, Facebook posts, blogs, email subjects, etc. ... "The more [information] we are asked to take in, the heavier and heavier the load gets. Eventually, we can’t hold the weight anymore, and we drop it all—or forget it all."
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Three keys to hosting a successful LinkedIn Group: keywords, promotion, and monitoring content. http://buff.ly/1yKBN09 via Website Magazine
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Is your organization taking full advantage of the many content marketing opportunities that come from participating in a trade show? http://buff.ly/1xbiqiA
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Need an experienced event marketing professional for your event? Here's one of the many ways I can help make your job easier and improve the attendee experience onsite:
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Think direct mail doesn't work? On avg., postcard mailings get a response rate 20x greater than email: http://buff.ly/1rgE97o via EXHIBITOR Magazine
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Think direct mail doesn't work? On average, a simple postcard mailing gets a response rate 20 times greater than email.

"You likely delete scads of emails from it without even opening them. But you carefully thumb through the stack of mail on your desk and maybe even eyeball the postcard mailers within it. If you give them merely a two-second glance, they're still making more of an impression than the electronic missives you just obliterated."

http://buff.ly/1n3EUQn
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