"The trend in business is consistent wiht the broader loss of interest in blogging among all consumers". Not surprised to hear this, even brands are blogging less. Stats from Pew Research (link in article) worth studying.
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- I guess they haven't heardtalk about the dangers of giving up your brand to Facebook.Apr 20, 2012
- Knowing when the follow the heard and when not to is key in my experience.Apr 20, 2012
- part of the trend to be less thorough in our world. "Give me the info in a sound bite or I don't want it?" I happen to believe that there is still a place for comprehensive reporting.
However, if the brands that are giving up blogs were just dabbling instead of sharing real value, I am all for them giving up their blogs.Apr 20, 2012
- Google/Bing just aren't delivering the visitors to the companies blogs, so the companies have to go to where the visitors are -- Facebook and Twitter.Apr 20, 2012
- Any company that thinks it has to be one or the other is mistaken. Both can work cohesively in an online initiative and have their place.Apr 20, 2012
- Facebook/Twitter have separated the lazy and week from the hard working and strong. Go ahead and give up your blog and email list!Apr 20, 2012