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Esther Checa Gutierrez
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¿Quieres volver a ver la intervención de nuestra compañera +Esther Checa Gutierrez, Innovation Director en T2O media, en el Festival #Inspirational17? Te compartimos el #vídeo de su ponencia "Mind the Gap: la transformación más allá del ecosistema digital"

+IAB Spain #evento #InnovaciónDigital #TransformaciónDigital

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¿Quieres volver a ver la intervención de nuestra compañera +Esther Checa Gutierrez, Innovation Director en T2O media, en el Festival #Inspirational17? Te compartimos el #vídeo de su ponencia "Mind the Gap: la transformación más allá del ecosistema digital"

+IAB Spain #evento #InnovaciónDigital #TransformaciónDigital

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This is pretty cool, you can submit URLs to Google directly within the search results interface.

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Google officially unveils "Similar items" in image search

Following the introduction, in late 2016, of product information in image SERPs, Google has now extended the display of such item to display product information about similar items.

The “Similar items” feature is designed to help users find products they love in photos that inspire them on Google Image Search. Using machine vision technology, the Similar items feature identifies products in lifestyle images and displays matching products to the user.

The requirements for appearing as a "Similar item" are the same as those for generating product information in image search results: prescribed schema.org/Product markup, including an image reference (http://bit.ly/2htU0Ou).

This was observed as a test recently, and to a certain extent Google's announcement is after the fact, as they refer to the feature as "recently launched". Here's a post by +Kara Eccleston of PMG describing the feature as spotted on 31 March 2017:
https://www.pmg.com/blog/similar-items-in-google-image-search/

Yes, the timeline of Structured Data events has been updated. :)
http://bit.ly/sdataevents

#structureddata #imagesearch #products #google #schemaorg
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