I started writing a blog post on this topic, but realized my experience might be too narrow. Our current workflow is:
1.) Writer writes content in Word which goes through normal editorial process.
2.) Once approved, that final content gets placed into a highly structured Word doc that has fields for Meta, navigation, aside content, etc.
3.) That structured Word doc gets passed to the web operations team who do the implementation.
This is for new content. Content that needs slight updates or whatnot just gets updated via a quick email or IM from the writer to the web person. Some writers are comfortable enough in the CMS to make their own changes, but not enough for full implementation.
I know of a few other orgs that operate in a similar manner.
Not looking for recommendations on tools or anything, just for insight into how others operate. I'll take experience from agency- or client-side. Thanks!
- Kansas City Art Institute
- MIssouri Southern State College
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