Profile

Cover photo
Philippa Chappell
Works at Aspectus, a global communications and PR agency
Lives in london
255 followers|16,254 views
AboutPostsPhotosVideos

Stream

Philippa Chappell

Shared publicly  - 
 
Welcoming Jed Hamilton as our new Managing Director for North America
New York/London, 29th April 2015 – Aspectus, the global communications agency, has appointed Jed Hamilton as its new Managing Director for North America. Jed brings nearly 20 years' marketing communications experience within the financial and technology sectors to the position.
1
Add a comment...

Philippa Chappell

Shared publicly  - 
 
Mobilegeddon: How bad can it be? #Google #Mobile #SEO
'Mobilegeddon' is here! Two months after it was first announced, Google's mobile-friendly update has reared its head and to many business owners, it doesn't look so friendly. Companies must now ride the wave of mobile-friendly design or watch as their traffic plummets onto […] ...
1
1
Shawn wright's profile photo
Add a comment...

Philippa Chappell

Shared publicly  - 
1
Add a comment...

Philippa Chappell

Shared publicly  - 
 
What Apple can learn from Google’s half-empty Glass
1
Add a comment...

Philippa Chappell

Shared publicly  - 
 
Useful apps for #PR professionals: Whatever you find most app-ropriate
1
Add a comment...

Philippa Chappell

Shared publicly  - 
 
Pinterest: The social network PR shouldn’t forget
1
Add a comment...

Philippa Chappell

Shared publicly  - 
 
 
New Post: Rank Higher with On-page Topic Targeting (Illustrated)
http://moz.com/blog/on-page-topic-seo

The concepts of advanced on-page SEO can be dizzying: LDA, co-occurrence, and entity salience, to name a few. The question is "How do we incorporate these techniques into our content?" The truth is, you don't need to understand complex algorithms in order to create optimized content that ranks well.

In this post we discuss:
• Keywords and relationships
• Location, Frequency and Distance of Keyword Phrases
• Links and Supplemental Content
• Entities and Schema

Full post here: http://moz.com/blog/on-page-topic-seo
1
Add a comment...
Have her in circles
255 people
Sally Prospects's profile photo
Aaron Charlie's profile photo
Robert Ferrucci's profile photo
SANJU SHUKLA's profile photo
David Puddle's profile photo
DJ-Agma Martin Aggeler   CH's profile photo
Weight loss hypnotherapy in Surrey's profile photo
Fields Data Recovery US's profile photo
Skype therapy's profile photo

Philippa Chappell

Shared publicly  - 
 
Mobilegeddon: 3 things more important than mobile-friendliness
1
Add a comment...

Philippa Chappell

Shared publicly  - 
 
We're finally in! Watch this space for more news to come... #OldStreetNewAspectus
 
Aspectus moves to Tech City

We're finally in! Watch this space for more news to come... 

#OldStreetNewAspectus
View original post
1
Add a comment...

Philippa Chappell

Shared publicly  - 
 
What is invective marketing – and is it worth embracing, either personally or professionally?
1
Add a comment...

Philippa Chappell

Shared publicly  - 
 
Disruptive brands: 8 ways to achieve success
1
Add a comment...

Philippa Chappell

Shared publicly  - 
 
10 data-visualisations that prove information is beautiful
One of my favourite talks from last week’s Festival of Marketing was by David McCandless from Information is Beautiful.
1
Add a comment...
People
Have her in circles
255 people
Sally Prospects's profile photo
Aaron Charlie's profile photo
Robert Ferrucci's profile photo
SANJU SHUKLA's profile photo
David Puddle's profile photo
DJ-Agma Martin Aggeler   CH's profile photo
Weight loss hypnotherapy in Surrey's profile photo
Fields Data Recovery US's profile photo
Skype therapy's profile photo
Work
Occupation
Head of Operations
Skills
Operations, marketing, business development, brand development, digital marketing strategy, social media, PR, SEM and marketing technologies.
Employment
  • Aspectus, a global communications and PR agency
    Head of Operations, present
Basic Information
Gender
Female
Story
Tagline
Head of Operations at Aspectus
Introduction
I joined Aspectus from a business development and marketing background. I help generate future growth initiatives and develop the company's strategic vision. I'm also in charge of digital marketing and advise clients on cross channel marketing strategies, SEO and online presence.  

Aspectus is a global communications agency focusing on Financial Services, Energy, B2B Technology, Engineering and Event Marketing.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
london