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SEM - Search Engine Marketing
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SEM - Search Engine Marketing
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SEO - Search Engine Optimization  - 
 
The Schema Markup Guide to Rich Snippets!
#seo   #schemamarkup   #websites   #richsnippets  
 
The Schema Markup Guide to Rich Snippets

Schema markup is the newest form of website optimization hardly anyone is using. Google displays rich snippets derived from Schema.org in more than a third of search results, yet less than 1% of websites are using schema markup to maximize their search listings.

In this resourceful guide by +Niki Payne, find out how to use schema markup to enhance your search listings with rich snippets that attract more attention and clicks than simple meta descriptions.

Learn:
• Five reasons why structured data is a game changer
• Three basic elements required for marking up your content
• How to make sure search engines can read your schema markup

Read the full guide to schema markup for rich snippets here: http://bit.ly/U7j9ld

#seotips #schemamarkup  
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Great SEO Tips!
#SEO  
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SEM - Search Engine Marketing

Semantic Search / Web / SEO  - 
 
Google Search & Dynamic Semantic Clusters! - "...The way people come across individual pages of your site is NOT in the context of your site, but as part of a semantic cluster of several sites surfaced to them by #Google, by social contacts, by automated aggregators" ...Read more:
#semanticsearch   #seo   #websites   #tech  
 
Dynamic Semantic Clusters: Your Site Is So Not All That
 
So much brilliance in this post surfaced today by +Vincent Messina that I ought to send him a cash finder's fee.
 
Worth your slow read here, but the tl;dr is that thinking that people come to your website and read it like a novel is an illusion. You have to understand that the way people come across individual pages of your site is NOT in the context of your site, but as part of a semantic cluster of several sites surfaced to them by Google, by social contacts, by automated aggregators such as +Flipboard, or many other means. 
 
There are two kinds of stories that we are telling when we create a website this way. There is the story we are attempting to tell the reader — a story that all too often depends on the fiction that the reader is visiting our website the way they would once have read a book or perused a catalogue. The second, and more insidious, is the story we are telling ourselves: the fiction that we can create an isolated world in which the reader will have the experience that we design for them, unadulterated by anyone else’s content.
 
Read the whole post to find out how understanding Dynamic Semantic Clusters should change your site and content strategies.
 
#seo #contentmarketing #plusonly
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Alexander van Aken's profile photoVivek Modi's profile photoSEO's profile photoGiulia Bezzi's profile photo
 
love it... good to see some people here are forward thinking and drawing great conclusions on content strategy.
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What's Cool About Google+!
#googleplus   #infographic  
 
What's Cool About Google+

#GooglePlus is a very cool #socialmedia channel. The best thing about is the fact that it directly affects #SEO due to #Google owning it. Do well on Google+ and your #business will instantly reap the rewards. Happy +1'ing! http://okt.to/U2oAas

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Nice :) 
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SEM - Search Engine Marketing

Search Engine Optimization Tips  - 
 
How to Boost your Business's Local SEO rankings with Google Plus!
#googleplus   #seo   #business   #localseo  
 
How to Boost your Business's Local SEO rankings with Google Plus!

Although the factors that influence your business's local SEO rankings are constantly changing, it is certain that your Google Plus Business Page has a great impact on your Local Results.

Check out this post to discover how to optimize your Google Plus Business Page for better Local and Organic Rankings

#localseo   #SEO   #digitalmarketing   #seotips  
http://www.seperia.com/blog/how-to-boost-your-local-seo-rankings-with-google-plus/
Discover Seperia's Google Plus Strategy for Local SEO Success to discover how you can use Google Plus to boost your business' local and organic rankings.
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Content Marketing  - 
 
10 Easy Steps to Crafting a Successful Content Strategy

Former United States Senator, businessman and lawyer, Rick Santorum was quoted as saying, “In the pursuit of bottom line profits in exchange for producing content, distributing that content and marketing that content to inappropriate audiences, that's a problem for me.” This statement is an excellent analysis of a successful online #ContentMarketingStrategy.

One could also compare it to the age-old philosophy, if a tree falls in the forest, and no one is there to hear it, does it still make a noise? If you put content out on the internet and no one is reading it, does it really matter?

So how can we create an effective content marketing strategy and get the enormous online audience to connect with our material? Here are some words of wisdom for creating, launching and succeeding with this endeavor:

Read it all here: http://www.digitalinformationworld.com/2015/04/developing-a-content-strategy.html

#infographic  courtesy of: Demandmedia

#contentmarketing   #contentmarketingtips   #contentstrategy  
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SEO humor!
#seo   #humor  
 
We know... it's frustrating for us too... some humor about SEO rankings!! Happy Friday!
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lol
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Have them in circles
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Social Media Demographics for Marketers! [Infographic]
#socialmedia   #marketing   #infographic  
 
Social Media Demographics for Marketers - infographic
See the clear and complete image here: http://www.digitalinformationworld.com/2015/05/infographic-facebook-twitter-googleplus-instagram-linkedin-pinterest-demographics.html

Ensuring the seed of your content is planted in the right place, at the right time, is growing increasingly difficult, considering our list of social networking platforms continue to blossom. Is your brand most suited for the audience of Facebook, Twitter, #Google+ or should it harvest ‘double taps’, ‘Influence’, ‘reshares on #Instagram#LinkedIn and more instead?

“Where do I invest my #socialmedia marketing effort?” 

Social marketing strategists can address the question with metrics including geographic location; 55% of the Google+ audience are located in USA whereas 77 percent of #Twitter accounts are outside of the same location. Other marketers might opt for a more ‘bottom line’ and salary targeted approach, 44 percent of $75k+ earners use LinkedIn, compared to #Facebook (72 percent). Twitter (27 percent) and Instagram (26 percent) are possibly the lowest priority for targeting audiences of that salary bracket.

See the +Sprout Social's #infographic (featured below) for full demographic segmentation across today’s top social networks for more.

#socialmediamarketing   #socialmediastrategy   #socialmediastats   #snapchat   #pinterest  
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Hashtag Tips Infographic!
#hashtags   #socialmedia   #digitalmarketing  
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Hashing Out the Almighty Hashtag - Infographic

Did you know that individuals can see a 100 percent increase in engagement by using hashtags, while brands can see a 50 percent increase.

Hashtags can be a great way to engage with followers on #socialmedia, to introduce new products or services and gain traction for an event.

Yet many marketers are not fully aware that how #hashtags work and how they can leverage it

Thanks to the folks at +SurePayroll Inc. who have created the infographic below, that breaks down how to use hastags on 3 major social networking sites – #Facebook#Instagram and #Twitter, and gives some tips for creating a successful hashtag marketing campaign.

See the complete #infographic here: http://www.digitalinformationworld.com/2015/04/infographic-hashing-out-the-almighty-hashtag.html

#socialmediamarketing   #socialmediatips  
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SEM - Search Engine Marketing

Search Engine Optimization Tips  - 
 
Seven Reasons Google Hates Your Website!
#google   #seo   #websites  
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Google+ Business Page 14-Point Checklist!
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https://www.pinterest.com/pin/317996423664656356/ 
#googleplus   #business   #localseo   #googleplustips   #socialmedia  
 
Your 14 Point Google Plus Checklist

#GooglePlus can provide huge benefit to your #business due to the fact it is directly tied in with #SEO. This #socialmedia channel can have direct impact on whether or not your business ranks high or low in #Google's #searchengine. Optimize your #Google+ account by following these 14 checklists: http://okt.to/RXh1Yk

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Cutting Edge SEM - Search Engine Marketing on Google+
Introduction

Exploring and Sharing SEM and SEO (Search Engine Optimization), SEM Strategies for Small Business, Understanding Google Search, Inbound Marketing, SEM Tools and Tips, Optimizing Websites for Keywords and Google Search.

Networking Techniques, Local SEM, Google Adwords, Marketing, Search Engines, PPC, Affiliate Marketing, SEO Tools, Internet Marketing, Responsive Web Design, Tablets, Smartphones, SEM Software, Tutorials and Training, Google Authorship, Author Rank and Rich Snippets, Technology, Apple iPhone, iPad, Samsung Galaxy, Android, HTC, Motorola, Electronics and Gadgets.

Internet Marketing, Google+, Social Media Marketing Tools and Tips, Facebook, Pinterest, Tumblr, Instagram,Twitter, LinkedIn, DeviantArt, Orkut, Reddit, StumbleUpon, BuzzFeed, Digg, Integrating with Google Earth, Google Maps and Chrome. News and Updates about Search Engine Marketing and Utilizing Google+ Strategies for Better SERP and Page Rank.