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etc!graphics, inc.
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The Visual Communications Company
The Visual Communications Company

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Remember, sometimes Branding may not yield a measurable return. At first. It may be working where you least expect it to work. Good read, if you are trying to balance the issue between branding vs immediate return on investment. 
Just because something may be harder (or near impossible) to measure, doesn't mean it isn't extremely necessary and effective. If CRO is the left brain, then branding is the right brain — one really can't live without the other.

(h/t Mary Ionnatti)

#branding

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Check out this super cool vintage chart. Imagine having this as your assignment: The entire history of the world in one handy chart. HOW WOULD YOU EVEN START? Have you ever had such a project that was a mouthful before you even started putting pen to paper? How do you figure out how to represent such a thing?

http://www.slate.com/blogs/the_vault/2013/08/12/the_1931_histomap_the_entire_history_of_the_world_distilled_into_a_single.html

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An Illustration of most meetings. By R.O.Blechman.
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So proud of our community to place such value on public Art:

The Art Route of Des Moines:

+Greater Des Moines Public Art Foundation


https://www.youtube.com/watch?v=Uvz-CHEqWrc&feature=youtu.be

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Just in time for Christmas? Who says it has to be red and green?
Hamburger Wrapping paper. For your favorite foodie.


http://design-milk.com/gift-couture/

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Clever, yes?
Quando si cerca di realizzare un #packaging davvero originale si deve guardare oltre. Pensiamo alle confezioni di pasta ad esempio...
#concept
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Have you ever had to do a timeline display for a company? We found this one very nice. It is a display for MBW. . .trunk emblems through the years. Nice. Artsy. Interesting. You want to look at it. Unfortunately, i also want to touch it, and that is not allowed. But a very nice idea.

http://jamminglobal.com/2011/08/europe-part-4-a-day-in-munich-at-the-bmw-museum.html
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