Profile cover photo
Profile photo
GomBoc.Me
579 followers
579 followers
About
Posts

Post is pinned.Post has attachment
Public
Tools to help you make the most out of Google+

-> Posts I really like here on #THePlus  (Some of them are mine) http://goo.gl/Q9alVh

-> Hangouts On Air I Produce: http://goo.gl/3ZtjH1

-> How-To Blog without writing: http://goo.gl/0DOpZG
Photo

Post has shared content
Hangouts on Air are a powerful marketing tool. These 5 tips make it even better!

+Wade Harman​ nailed it with this great article on #HOAtips of how to best promote your Hangout.

This article was originally shared and published on the +Social Media Examiner​ blog. The info Wade shares is well worth reviewing.

My favorite point is what Wade says about +Circloscope​. I use this tool every week to promote +Network Round Table: The Softer Side of Business​. One thing I would add is using the export list tool to create a mention list of those who are interested in your show. Having a circle of all the people who have commented and another with those who have said they are coming will help you get to your targeted audience.

Many of you know I ( +DENNIS N. DUCE​) am working on a book about HOAs with +Jenn Foster​ from +Biz Social Boom​. This blog post will most assuredly be added to the chapter on promoting your HOA.

#HOADNA #GPlusDNA #HOA #HangoutOnAir #GooglePlus
How to Get More People to Attend Your Google Hangout

By Wade Harman

Do you host Google Hangouts on Air?

Do you want to attract more live viewers?

When you cultivate a live audience for your Google Hangout on Air, you have more opportunities to connect with your fans.

In this article we’ll share five things you can do to bring more live viewers to your Google Hangout on Air. -Kim

#googlehoa #googlehangouts

Post has attachment
Google is stepping up it's efforts to get you found in search.

This is an interesting news piece by +Matt Southern on +Search Engine Journal about what Google is doing with it's latest initiative to help grow online presence for small businesses through "Let's put our cities on the map" (http://goo.gl/e3SHGH)

Let me know...are you a Google Partner? If you are not will you sign up to become one?

#GoogleTOols   #googlemybusiness   #GPlusTips  

Post has shared content
I would love to meet +Bill Slawski IRL

Thanks +Brian Jensen for the share about the Semantic Web Meetup. Sounds like it was a really info rich training.

#SemanticSearch   #SemanticWeb   #GPlusDNA  
Lotico San Diego Semantic Web Meetup

I had a great time last night at the San Diego Semantic Web meetup in which both +Bill Slawski and Eric Axel delivered informative presentations on semantic SEO and semantic search. 

Here's a photo from the event of Bill discussing the formatting of direct answer box results. The text in the photo says the following:

The Formatting of Answers Matters
• The format of the answer helps determine which answer is being presented
• Does it answer the question?
• Does it fit in the space allotted? (like a query snippet does on a results page)

View Bill's presentation here: http://www.slideshare.net/billslawski/semantic-seo-and-the-evolution-of-queries

View Eric's presentation here: http://www.slideshare.net/ericaxel/saint-patricks-day-2015print

Join the Semantic Web Meetup group here:http://www.meetup.com/Semantic-Web-San-Diego/

#semanticwebsandiego  
Photo

Post has shared content
Branding with Google+

These are great tips from +Kim Beasley on how to use G+ to it's fullest.

As an avid rubik's cube enthusiast I love the analogy in the infographic.

H/T to +martin shervington thanks for sharing this valuable piece.

#GPlusDNA   #googleplustips   #Branding   #GombocMe  
This Week In The Google+ Help Community
Here’s another Weekly Report that’s full of tips to help you with your Google+ branding.

Let’s Learn More About Branding with Google+:
When it comes to branding with Google+, you have different pathways that you can take. Whether it is for personal or business, you have a few options.

Personal Branding:
This is when you want to grow your personal visibility using online resources. When it comes to Google+, it’s a great idea to start with optimizing your personal profile. Try to incorporate the 5 W’s: Who, What, Why, When and Where for a bonus also include How. To visit your profile about tab so that you can update it, just go to: http://goo.gl/MK6Iv5.

For example:
Story section
☑ Tagline: make sure to keep it short and include keywords that you others to use to find you
Introduction:
☑ Who: a little bit of personal information about yourself
☑ What: share details about your what you do in life
☑ Why: explain why you are on Google+ whether it is to network or grow your business
☑ When: this can be information about when you started your business
☑ Where: share details about where you are located (basic)
☑ How: great opportunity for you to talk about how you can meet the needs of your potential clients if you have a business

Bragging Rights: share things that you are proud of achieving in life

Education section: where did you go to school or receive training

Contact Information section: share how you can be contacted. It’s up to you regarding what you want to share

Communities: share only the communities that you want others to know that you are a member of

Places: locations around the world where you have lived for a period of time

Links: include links to your other social media profiles or to important links that you want associated with your personal profile

Business Branding: Regular Page
If you just want to build your business presence on Google+, then setting up a regular business page is idea. You can do this by visiting: http://goo.gl/Upkvdj. Keep in mind that a regular business page doesn't show up at the top of a local search for businesses. If you want that type of result, you would need a local business page.

For example:
Story section
☑ Tagline: make sure to keep it short and include keywords that you others to use to find you
Introduction:
☑ Who: a little bit of information about your business
☑ What: share details about your products or services
☑ Why: explain why you are on Google+ whether it is to network or grow your business
☑ When: this can be information about when you started your business
☑ Where: share details about where you are located (basic)
☑ How: great opportunity for you to talk about how you can meet the needs of your potential clients if you have a business

Communities: share only the communities that you want others to know that you are a member of

Links: include links to your other social media profiles or to important links that you want associated with your business profile

Business Branding: Local Page
Setting a Google+ local page is very important if you want create a local presence for your business in Google search results. Local pages appear in Google local search results, at the top, when searching for businesses.

There are two basic types of local pages that you can setup, Storefront or Service Area.

Storefront are for those businesses that have a local establishment where you can actually visit and purchase products or services. Examples of storefronts would be retail stores, restaurants or even hotels.

Service Area is for those who don’t have a local storefront yet provide services in a the local area. This type of page would be centered on a specific area in your city where you provide service. Examples of service areas businesses are plumbers who would visit their clients homes to provide a service or pizza deliver or even taxi service.

For example:
Contact Information section: share how you can be contacted. It’s up to you regarding what you want to share, also displays
☑ Location
☑ Service type
☑ Hours of operation
☑ Basic description
☑ Google+ URL

Review Summary: gives people the opportunity to leave a review
Photos: allow you to upload photos to your local page

Your Activity: shows what you have been posting on your Google+ local page

Also keep in mind that you can create either type of local business page by visiting: http://goo.gl/Upkvdj.

► Tip of the Week

Recent Updates: +Google+ rolled out a new version of the mobile app. Did you check it out? In case you missed it, here’s where you can find it in the Play Store: http://goo.gl/ye7VNq

Thanks for all of your questions and insights this week. Special thanks to everyone who helped responding. Make sure to check back again next week when +Jaana Nyström  will highlight another trending topic on the community.

#weeklyreport   #googleplusprotip   #besthelpontheweb  
Photo

Post has shared content
The thought leaders on Semantic Web and SEO talk about how these integrate.

Great time stap piece with links to the original video of +David Amerland and +Bruce Clay will give you the vital information you need to understand the new direction for online marketing.

H/T to +Zara Altair for this great find and +NOD3x for the dedication to create the time stamps.

#SemanticSearch   #SEO   #searchengineoptimization   #SEM   #searchenginemarketing  
Go After The Traffic
Small businesses and solopreneurs hold an advantage when it comes to the evolution of SEO: flexibility.

The new search is what +Bruce Clay of +Bruce Clay, Inc. Internet Marketing calls three-dimensional. PPC, SEO, Web design etc., all need to be related and interrelated.

Large business needs to re-educate departments to talk to each other about an overview and coordination of all the departments. Small business has a greater ability to pay attention to all of the components that go into driving traffic to the website. 

The time to think about coordinating all your activities into a single cohesive voice to create expertise, authority, and trust is today. Two parts to traffic to your site:

    *User experience
    *Streamlined for search

 In order for traffic to work Focus attention on the user experience over your entire website.  

Today's SMT Power Talk was a conversation between +David Amerland and +Bruce Clay.

Link to Time-Stamped version thanks to +NOD3x  http://goo.gl/M2T4xH


Coordination and education are key to your current SEO strategy.

#seofornow   #bestpractices   #educationandcoordination  
Photo

Post has attachment

Post has attachment
Valuable information about local search

Article from +Search Engine Watch by +Jessica Lee  http://goo.gl/80w2a9

THis is a great article that explains the value of local search. What it does not cover is the importance of keeping your Google My Business up to date and active.

Learn more about the value of Google My Business here http://goo.gl/mOJckO
Photo

Post has shared content
Looking to get started here on Google+? This guide by +martin shervington is sure to help get you going.

#GPlusTips   #GPlusDNA   #GooglePlus   #SocialMedia  
Complete User Guide to Google Plus (90 minutes, six videos)
This blog post covers just about everything you will need to learn on Google+. Enjoy!
#commoogling   #googleplus   #socialmedia  

Post has shared content
Short Links are fantastic tools

This guide by +Dustin W. Stout gives you the low down on when to use them and when to pass.

H/T +Zara Altair 

#ShortLink   #GPLusDNA   #GPlusTips  
A Not-So-Short Breakdown of Using Short URLs in Social Media
The pros, the cons, and everything in between.

Short URLs are everywhere. But are you taking advantage of them for your social media and/or content marketing efforts?

Skip the jibber-jabber, and read now: http://dustn.ws/1aNTfeo

In this post I look at all the angles-- both positive and negative views on using short URLs in your online efforts. There's even a few fun facts that I uncovered in my research:

- Branded urls can get up to 26% more click-through
- Using them on +Pinterest  could get your pin removed
- Setting up custom branded short urls is easier than you think
- Caution: some people are not okay with any form of short URLs-- know your audience.

I'd love to hear your thoughts on the subject, and hear how you do or don't choose to implement using short urls in your social media activities. 

#socialmedia   #shorturls  
Wait while more posts are being loaded