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Justin Steinle
Justin Steinle - Strategic Media Buying and Management
Justin Steinle - Strategic Media Buying and Management
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Industry professional Justin Steinle explains how radio drives more than just calls. As consumers are cruising down the highway listening to the radio, often time they hear short-form radio advertisements.  As they hear these advertisements with…
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Direct Response industry professional Justin Steinle explains the difference between Brand versus Direct Response advertising;   Many local businesses take the approach of Brand Advertising as they’re commonly pitched by local newspapers or television…
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As a direct response industry expert, Justin Steinle often finds himself confused when company owners are shocked or surprised by what they consider an excessive cost for a targeted quality lead.  Let’s dive in… First, what is cost-per-lead (CPL)? This is…
Yes, Quality Leads can be Expensive
Yes, Quality Leads can be Expensive
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  Diversely experienced marketing professional Justin Steinle has crafted a range of integrated advertising strategies. Justin Steinle draws on a detailed knowledge of interactive media campaigns, including pay-per-click (PPC) advertising. Pay-per-click…
Tips for Optimizing Pay-Per-Click
Tips for Optimizing Pay-Per-Click
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As an experienced marketing professional, Justin Steinle draws on an in-depth knowledge of multiple media channels. Justin Steinle incorporates social media and web platforms as well as more traditional advertising mediums, including radio. For…
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University of Mary graduate and business professional Justin Steinle works as a senior executive in the direct-response marketing and advertising industry. Among the business tools that Justin Steinle offers to his clients is lead generation. Lead…
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A veteran marketing professional, Justin Steinle has worked with a wide variety of communications strategies during his 25-year career. One example is multichannel marketing, which involves using multiple platforms to deliver a coherent message. Having…
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