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Innovative Thinking (IT)
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An Australian consultancy that enables business improvement through expertise and technology
An Australian consultancy that enables business improvement through expertise and technology

3 followers
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What’s going on in the market?

There is a new innovative technology that is going mainstream at a rapid rate and will change the way we interact with the world around us.
Augmented Reality is a technology that is set to change the way that mobile consumers interact with any branded item by making it easier to buy on impulse, in the time it takes to scan an image or object.
Image recognition of text, QR codes, 3D objects or digitised images can be recognised on any smartphone and the increased accuracy of back end image recognition software makes it possible to build viable applications that create new business opportunities. We’d like to hear from you if you have experience in AR and we ask: what are the most successful AR applications today?
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Whatever happened to the Cloud?

At one time, everyone was talking about the cloud, now it has become mainstream and is comfortably used for storage, computing and applications, it’s no longer cutting edge, rather it is moving to “business as usual”. In Australia we are still adapting to the trend to move to cloud computing helped by Over The Top players, who are closing the gap quickly with their global reach, providing services that small businesses find attractive economically and practically. Amazon, Google and Apple want to get their hands on your data and are pitching their cloud solutions aggressively. We have our own telcos who are all making plays for our data and delivering content from their clouds. So with so many competing clouds, where is it all going?
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Opening day for Innovative Thinking (IT)

It’s an exciting time for us at Innovative Thinking (IT) as we launch our website, our company and our business into our first full financial year. We are pursuing projects in analytics, augmented reality and integration and looking at a new onshore/offshore resourcing model that delivers higher value at lower cost for our clients.
Our aim is to win work that improves the business performance of our customers and define projects that deliver a return on investment. This can be measured by increased revenue returns, lower costs or increased process efficiency. In what area of your business will you make the next change?
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