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Greg Sterling
200,383 followers -
You kids get off of my lawn . . .
You kids get off of my lawn . . .

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He said basically that the promise of location is “building a better of customer experience.” Immediately I thought: “That’s it!” This is best, most succinct way to put it.
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As you remember, AOL and Yahoo were once dominant and seemingly unassailable. Now it’s Google, Facebook and Amazon. Microsoft has shifted into cloud services as a necessary result of changes in the market amid the decline of the PC. Citysearch was the premier local search site; Yelp killed them. Now Yelp is having to evolve to defend against Google and Facebook and others.
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Several days later a direct mail piece showed up at my house addressed to my wife. This has to be a case of matching one of my IDs (probably my IP address; I was visiting the site from a desktop computer) with a direct mail database.
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To better compete with Google over time, Amazon devices have started to recommend third-party skills. Voicebot.ai reported on this in the context of stock price information. I was able to duplicate the scenario for skills associated with stock prices (“Alexa, what’s the 52 week low for Apple stock?”). I got a skill recommendation.
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To access these capabilities, business owners need to be signed in to Google. They search for their business name and a menu will appear at the top of the page that then allows them to do any of the above.
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According to an earlier LSA and Manta study, 43% of U.S. SMBs sell branded products that potentially qualify for co-op funding. In other words, almost half of SMBs may be eligible for co-op funds. Of those pursuing co-op funds, despite the complexity, the majority say it’s worthwhile.
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The owner became agitated and defensive — this was all happening via Yelp in email — he said “I don’t recall any negative reviews of us on Nextdoor, but if that is your opinion, so be it . . . If you want to find another company, it’s a free market.”
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While the second quarter brought good news to some retailers in the beleaguered sector, the closing of Amazon's acquisition of Whole Foods should add more urgency to their "turnaround" efforts and the imperative to improve the retail customer experience.
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A less flashy but equally important part of the announcement is that Google Express will now be free if the order value is above some defined purchase minimum (typically $25–$35). Previously, Google Express was either $10 per month or $95 per year with additional per-order delivery fees. The company undoubtedly made the shift to boost consumer adoption.
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How is Google now determining local intent for mobile search results as modifiers disappear?
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