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Anna Ebbesen
Works at Red Associates
Attended University of Copenhagen
1,563 followers|40,137 views


Anna Ebbesen

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If that is the person you mention, I wonder what he would have to say in regard the events that is trying to lead us to a possible... most likely a 3rd global war. You live in are close to the conflict. Let me know your thinking in the social matter. It seems to me that people in Europe and some parts of US are living their lives with total disregard of history and its consequences.

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the sound of Interstellar Space... 
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Anna Ebbesen

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Great idea! A Phone Worth Keeping #phonebloks   Might be utopian, but nevertheless a nice thought.
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Anna Ebbesen

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Using the linkroll to make a point about the future of (style & fashion) blogging
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Have her in circles
1,563 people

Anna Ebbesen

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Nogen, der kender nogen, der kender nogen, der mangler?
Har sat min 2-værelses ejerlejlighed på Indre Nørrebro til salg!
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Perfekt efternavn til en der sælger en lejlighed.
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Anna Ebbesen

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Virkelig fint projekt - fra maleri til  foto, fortid til nutid God kulturformidling! 
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Anna Ebbesen

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"It's not about the pieces, it's about how the pieces fit together - like sampling"
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I always thought Ice Cube was a smart person, despite my dislike for hip hop/rap( I do not dare call it music).
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Anna Ebbesen

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NPR Social Tools
An enterprising carpenter and a creative puppeteer teamed up on a do-it-yourself project to build a mechanical hand for a little boy. They created an inexpensive prosthetic and published their designs on the Internet. So far, over 100 children have been outfitted.
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Have her in circles
1,563 people
  • Red Associates
    Consultant, 2013 - present
  • Ashoka US
    Communications Director, 2012 - 2013
  • Ashoka US
    Consultant, 2011 - 2012
  • Advice Digital
    2008 - 2011
  • Social-Liberal Party of Denmark
    2004 - 2008
Basic Information
all things digital, political communication, engagement strategies and network communication.

To be able to engage and excite is for me quintessential, and the tools used in doing so – without falling in to management lingo – forever interesting. 

I’m currently working as a consultant with Red Associates - used to be a Communications Director at Ashoka US, Digital Consultant, Assistant Professor, and before that: Acting Head of Press at the Social Liberal Party of Denmark. 

Past in politics

I started out in the midst of the triangle of communication, power and the media. For several years the job was to mediate the politics of The Social Liberal Party (Radikale Venstre in Danish) the best way possible on all existing platforms. During my time in Parliament, I’ve held different positions, and over the years been responsible for numerous tasks:  From the Party’s web activities and the 24hour press dealings, to campaign orchestration and counseling during two elections, a cartoon crisis and a change in party leadership.

Past in consultancy, writing and teaching

After that it was time to sleep, try counseling different types of clients toward different goals, and get a chance to focus more on the digital communication that I felt was changing the way we live and work profoundly.

While working as a consultant, I wrote a book about how to get the most out of using these new digital tools - especially the so-called social ones - together with close friend and past coworker, Astrid Haug. The book came out in October 2009, and have since become a standard part of the curriculum on social media in Denmark.

Still blogging

Leaving Parliament also meant I could have a voice of my own and start blogging. Astrid Haug and I used our joint blog to note down thoughts when researching and writing. Super good way to get insights and build a reputation while creating the book. Who new that I’d become an expert on fashion blogging? Just as the fashion or style bloggers built a name for themselves via their blogs, so did we via ours.


I am a discourse-geek. I’m a big fan of hegemonic discourse theory, Bourdieu’s, Luhmann’s, and Baudrilliad’s thoughts on identity, and am still intrigued with Giddens - just to name a few…. I wrote my thesis together with my good friend, Marianne Friis Vindahl, on how to stay cool as a brand moving from subculture to mainstream, and looked at VICE Magazine and the Danish Social Democrats to analyze the fascinating rise and fall of being cool. 

Red Associates is therefore quite a magical place to be, since the company uses the thoughts and methods of the social sciences to solve our client's problems. Interested in learning more? The Atlantic just did a great pice on the company in their March 2013 issue.

Best life lessons learned:

- Ctrl+alt+delete. Trial and error. Trial and error.

- Treat people the way you want to be treated by them. 

- The stories you tell matter. They shape you, so use that power for (your own) good.

Am still struggling with the implementation, but I guess that’s what life is for?

  • University of Copenhagen
    Media Science, 2000 - 2006
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